by Denise Chan June 29, 2016 Follow @denisechan26June 29, 2016 Many advertisers are now shifting their budgets towards Instagram Sponsored Ads. With 80 million photos and 3.5 billion likes generated daily on the platform, brands are eager for a slice of the social commerce pie. The secret is, Instagram is easy. You don’t need professional … Continue reading Paid Social Strategy 101: Instagram Sponsored Ads
by Joe Phelan June 28, 2016June 28, 2016 Social media is a fantastic, and often invaluable, method of communication. It is flexible, inclusive and, perhaps most importantly, simple to use. Within seconds questions can be asked and answered, opinions spouted and shared, often with nothing more than the click of a button or the swipe … Continue reading Fun vs. Function: Walking the Narrow Social Media Tightrope
by Bria Sullivan June 26, 2016June 26, 2016 Let’s not beat around the bush here. Sometimes managing your social media is a real headache. You wear so many hats on any given day and inspiration seems hard to come by. Social media is the last thing you want to make time for. We hear you. … Continue reading Social Media Tips for the Time-Starved Business Owner
by Suzanne Hoenig June 25, 2016 Follow @SMHoenigJune 25, 2016 Sales in the Land of Instagram First, let’s define terms. I think words matter. We can all go further, together, when we take a moment to find a common starting point when we’re talking about sales or selling — or anything for that matter. … Continue reading How to Sell on Instagram for SMBs: 2016 Social Media Series
by Ruth Stevens June 27, 2016 Follow @RuthPStevensJune 27, 2016 Most brands and companies today have some sort of social media presence. Even in industrial and technical sectors, Twitter and Facebook have proved themselves to be lively venues for engagement, sharing and conversation. But here’s a new development. The San Antonio based data company Stirista … Continue reading Make the Most of Your Social Media Fans
by Warren Knight June 24, 2016 Follow @warrenknightJune 24, 2016 DID YOU KNOW: AROUND 84% OF COMMUNICATION WILL BE VISUAL BY 2018? DID YOU KNOW: 95% OF B2B BUYERS PREFER SHORT, BITE-SIZED CONTENT DID YOU KNOW: POSTS THAT INCLUDE IMAGES PRODUCE 650 PERCENT HIGHER ENGAGEMENT THAN TEXT-ONLY POSTS. 2015 was a great year for social … Continue reading 5 Top Trends in Social Media [2016]
by Denise Chan June 24, 2016 Follow @denisechan26June 24, 2016 Facebook is the largest social media network in most major markets, both when it comes to organic user engagement and the average paid social strategy. It’s the leader in social referral traffic and social commerce, driving 85% of all social commerce orders. The average American … Continue reading Paid Social Strategy 101: Facebook Ads
by Laura Donovan June 24, 2016 Follow @thewordproJune 24, 2016 If you still think Social Media is not a viable resource to share news, search for information or even marketing and advertise your business you really need to get with the program. This week House Democrats, a bunch of older politicians, proved that Social Media … Continue reading Facebook, Periscope and Congress – Why You Can’t Ignore Social Media Anymore
by Denise Chan June 23, 2016 Follow @denisechan26June 23, 2016 On a channel where you only have 140 characters to convey your message, every word counts. You only have so much room to convince your followers to learn more, shop or download. Twitter’s brevity can be a challenge for marketers. But when it comes to … Continue reading Paid Social Strategy 101: Twitter Ads
By Laura Blaker June 23rd, 2016 Last segment we spoke about the importance of good content and how to dig deep to find information that’s of value to your followers. In this post we’re going to chat about content creation. This information will be beneficial to you if you already have your content ideas, and … Continue reading Social Media Tips & Tools To Post Smarter: Content Creation
