Category Archives: Social Media Trends

Social media 2020: The top features, formats and trends to get familiar with this year

Video, machine learning, and shoppable posts are among the top trends to look out for in 2020. Taylor Peterson on January 10, 2020  Last year saw continued growth and innovation in social media opportunities for brands with new features, content formats and dynamic creative capabilities designed to bring brands closer to their customers. For social … Continue reading Social media 2020: The top features, formats and trends to get familiar with this year

Lush UK bids farewell to social. Will other brands follow suit?

The company claims social platforms are making it harder to talk to customers. Some marketers say it’s the wrong move. Amy Gesenhues on April 10, 2019 Lush UK, a cosmetics company known for its bathing products, dropped a major bomb on Tuesday when the company announced it was bidding farewell to some of its social … Continue reading Lush UK bids farewell to social. Will other brands follow suit?

9 Ways a Candidate Could Fail a Social Media Background Check

Brett McIntyre — December 13, 2018 Follow @216Marketing — December 13, 2018 Social Media is almost unavoidable these days and almost everyone is on it. Someone’s great grandma Jean probably did a Facebook live video of her raking in the bingo winnings last Tuesday or someone’s 11-year-old niece probably snapchatted her burnt pizza at lunch … Continue reading 9 Ways a Candidate Could Fail a Social Media Background Check