Video, machine learning, and shoppable posts are among the top trends to look out for in 2020. Taylor Peterson on January 10, 2020 Last year saw continued growth and innovation in social media opportunities for brands with new features, content formats and dynamic creative capabilities designed to bring brands closer to their customers. For social … Continue reading Social media 2020: The top features, formats and trends to get familiar with this year
The company claims social platforms are making it harder to talk to customers. Some marketers say it’s the wrong move. Amy Gesenhues on April 10, 2019 Lush UK, a cosmetics company known for its bathing products, dropped a major bomb on Tuesday when the company announced it was bidding farewell to some of its social … Continue reading Lush UK bids farewell to social. Will other brands follow suit?
Ashley Perssico — January 8, 2019 — January 8, 2019 Ah, yes. It’s a brand new year and you’re scouring the internet for what you should be paying attention to on social media. As a small business owner, you’re likely already on a race against time when it comes to your marketing. That’s why it’s … Continue reading 5 Social Media Trends to Take Advantage of in 2019
Brett McIntyre — December 13, 2018 Follow @216Marketing — December 13, 2018 Social Media is almost unavoidable these days and almost everyone is on it. Someone’s great grandma Jean probably did a Facebook live video of her raking in the bingo winnings last Tuesday or someone’s 11-year-old niece probably snapchatted her burnt pizza at lunch … Continue reading 9 Ways a Candidate Could Fail a Social Media Background Check
Arik Hanson — October 31, 2018 — October 31, 2018 It’s that time of year–yes, trend season is underway, my social media friends! You’re likely to see no fewer than 2.1 million trend posts between now and Dec. 31. ENJOY! Most of these trend posts, mind you, will be complete and utter garbage. In fact, … Continue reading What Social Media Trends Do You See in 2019?
Bill Reynolds — August 17, 2018 Follow @BillReyCooks — August 17, 2018 When Mark Zuckerberg founded Facebook in 2004 he had college students at the forefront of his mind. The social media trends to follow would be monumental. Zuckerberg’s brainchild was virtually another social hour for Harvard students to share to their heart’s desires. Now … Continue reading Keeping Up With Social Media Trends
Tobin Lehman — July 18, 2018 Follow @gonewnorth — July 18, 2018 Pixelkult / Pixabay Is the era of “free” social media marketing dead? It seems so, but here is the guide to the new reality. Organic Social Media is Dead Yes, it’s true. Organic reach on social is getting harder and harder. Facebook reach … Continue reading Is Organic Social Media Dead?
Alice Oh — June 29, 2018 — June 29, 2018 Unless you’ve been hiding out in the dark ages, you know social media has become an integral part of our daily lives. Everything from the degree of personal information we share to the way we communicate with others has completely evolved. Whether this shift has … Continue reading 5 Social Media Trends You Need For A Killer Marketing Strategy
Megan Ritter — March 27, 2018 Follow @megmarieritter — March 27, 2018 Social media is a powerful asset for any business. Leveraging current social media trends allows your brand or business the opportunity to boost online visibility, engage your target audience, and increase touch points that lead to conversions. Are you still on the fence … Continue reading Social Media Trends To Capitalize and Put Into Practice
Shortcuts to social media success may be tempting, but columnist Mark Traphagen explains why they’re not the best way to proceed. Mark Traphagen on February 20, 2018 We human beings love shortcuts. From the time our distant ancestors began to walk upright, hacking was our way of life. If a Neanderthal hunter could find … Continue reading Why hacking social media algorithms is a losing strategy