A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Latest Posts
MacKenzie Scott says we underestimate the impact of small acts of kindness. Science agrees
April 29, 2026 MacKenzie Scott says we underestimate the impact of small acts of kindness. Science agrees BY Inc. Whatever you think about the charitable gifts of MacKenzie Scott, no one would describe them as small. The novelist and philanthropist gave away $ 7 billion in 2025. That’s more than her ex-husband Amazon founder Jeff Bezos has given away in … Continue reading MacKenzie Scott says we underestimate the impact of small acts of kindness. Science agrees
Gartner: 40% of agentic AI projects will fail, making humans indispensable by Optimove
The failure rate is not about technology. It is about the humans deploying it… and the ones missing from the equation entirely. By Optimove Published on April 29, 2026 Fact: Agentic AI is making humans indispensable. More than 40% of agentic AI projects will be canceled by the end of 2027. That is a … Continue reading Gartner: 40% of agentic AI projects will fail, making humans indispensable by Optimove
Google Experiments With ‘Ask YouTube,’ Using AI To Search Across Videos
Google Tests ‘Ask YouTube’ AI Search by Laurie Sullivan , Staff Writer, April 28, 2026 An experimental feature announced in YouTube Labs enables site visitors to ask complex questions and receive multimodal results that include video and text. Some might consider the test, “Ask YouTube,” to be a more sophisticated version of a feature introduced … Continue reading Google Experiments With ‘Ask YouTube,’ Using AI To Search Across Videos
Alberta online gambling expansion sparks concern among First Nations casino operators
Alberta online gambling expansion sparks concern among First Nations casino operators Paul McNally Alberta is moving ahead with plans to expand online gambling, a shift that is already raising concern among some First Nations leaders who rely heavily on revenue from brick-and-mortar casinos. The province is aiming to launch its new iGaming system … Continue reading Alberta online gambling expansion sparks concern among First Nations casino operators
10 lessons from real-world ESP migrations
ESP migrations impact data, workflows, and deliverability. Here’s how to plan, execute, and stabilize the transition without disrupting performance. By Anna Levitin Published on April 28, 2026 Migrating to a new email service provider (ESP) is never just a simple technical switch — the process also touches data, design, deliverability, and multiple teams. … Continue reading 10 lessons from real-world ESP migrations
Better Markets urges courts to let states regulate prediction markets, not CFTC
Better Markets urges courts to let states regulate prediction markets, not CFTC Paul McNally A financial reform advocacy group is urging courts to keep oversight of gambling-style online markets at the state level, arguing that a federal commodities regulator lacks both the authority and capacity to manage them. Better Markets made its case … Continue reading Better Markets urges courts to let states regulate prediction markets, not CFTC
Games Done Quick will host its first ever event in Europe
Games Done Quick will host its first ever event in Europe The speedrunning series is heading to Gamescom, and you can watch it all live. By Matt Tate April 28, 2026 Games Done Quick / Instagram Games Done Quick, the charity video game speedrunning series, is making its European debut in a live event at … Continue reading Games Done Quick will host its first ever event in Europe
IAB Tech Lab updates OpenRTB to better define live content
New OpenRTB updates aim to clarify live content signals and pricing in programmatic as CTV and real-time inventory continue to grow. By Constantine von Hoffman Published on April 28, 2026 IAB Tech Lab is rolling out updates to OpenRTB aimed at a problem that’s been growing in programmatic: How to clearly define what … Continue reading IAB Tech Lab updates OpenRTB to better define live content
What marketers need to know from Google Cloud Next ’26
The biggest takeaway is Google’s strategy for embedding its Gemini AI models into tools marketers already use. By Pamela Parker Published on April 27, 2026 Google Cloud’s annual conference featured dozens of announcements aimed at enterprise marketers. Some represent genuinely new capabilities. Others are early-stage partnerships with vague timelines, or existing products repackaged under … Continue reading What marketers need to know from Google Cloud Next ’26
How to master the ‘just a chat’ job interview
April 28, 2026 How to master the ‘just a chat’ job interview BY Ellie Rich-Poole Many resources exist about how to perform well in a formal job interview, but what’s talked about less is how to manage an informal conversation about a job opportunity where the format and success criteria are more ambiguous. The conversation … Continue reading How to master the ‘just a chat’ job interview
Random Posts
Peloton stock price jumps: CEO touts ‘epic comeback’ amid narrowing losses
#TechTuesday; How To Use Alltop
Experts are Saying Guest Blogging will Rule in 2015: Find out Why!
StepsAway Solves The “Beacon Problem” For In-Mall Retailers And Shoppers
Overview of the 3 Great Social Media Management Tools
The Future of Networking for WFH [Infographic]
Optimizing Images and Content on Your Social Media Posts
5 eCommerce Mistakes That Are Threatening Your Business
