A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Latest Posts
Build your AI skills with a useful home project
Hi, Welcome Welcome back Don’t wait for your company to figure out AI. Use personal projects to gain practical experience and uncover skills you can apply at work. By Ryan Phelan Published on June 22, 2026 My chicken incubator could turn you into an AI leader at your company. Well, not the … Continue reading Build your AI skills with a useful home project
Can we trust scientific images in the era of AI?
June 24, 2026 Can we trust scientific images in the era of AI? BY The Conversation A photograph of Earth glowing in deep space, the moon’s cratered horizon stretching across its foreground, caught many people’s eyes in April 2026. Astronauts captured the image while aboard NASA’s Artemis II mission, and like the famous Apollo 8 “Earthrise” … Continue reading Can we trust scientific images in the era of AI?
Advertisers may finally see who really touches their bid requests
IAB Tech Lab’s proposed SupplyChain v1.1 update could give advertisers a clearer view of every company that touches a programmatic bid request. By Constantine von Hoffman Published on June 23, 2026 For years, programmatic buyers could see who got paid in a transaction. They rarely saw every company that handled a bid request … Continue reading Advertisers may finally see who really touches their bid requests
The personal brand trap: Why humans shouldn’t think of themselves as brands
June 24, 2026 The personal brand trap: Why humans shouldn’t think of themselves as brands BY James Martin When I was a wee little boy growing up, I wanted to be a fireman. It seemed considerably more achievable than becoming a ThunderCat or Batman, which were my other career choices when I was 8 years old. … Continue reading The personal brand trap: Why humans shouldn’t think of themselves as brands
Walmart, 7-Eleven, Albertsons, and BP used AI to raise gas prices, lawsuit alleges
June 23, 2026 Walmart, 7-Eleven, Albertsons, and BP used AI to raise gas prices, lawsuit alleges BY Jennifer Mattson BP, 7-Eleven, and Walmart are among a slew of gas stations, convenience stores, and big-box retailers that got sued this week for allegedly using artificial intelligence to spike gas prices in California. U.S gas prices have recently … Continue reading Walmart, 7-Eleven, Albertsons, and BP used AI to raise gas prices, lawsuit alleges
Superhuman has acquired AI authenticity service GPTZero
Superhuman has acquired AI authenticity service GPTZero It’s an odd-seeming move for a company selling an AI writing assistant. By Anna Washenko June 23, 2026 GPTZero Superhuman announced that it has acquired GPTZero. This AI identification business offers services such as hallucination and plagiarism detection as well as a nifty little tool that displays how … Continue reading Superhuman has acquired AI authenticity service GPTZero
GEO is following the same path as early SEO
SEO’s history offers clues about which GEO tactics may endure, which may disappear, and why sustainable approaches matter most. By Mike Maynard Published on June 23, 2026 Today, the fight to get your brand mentioned in AI answers — a process called generative engine optimization (GEO) — should be one of the highest … Continue reading GEO is following the same path as early SEO
Walmart Buys Self-Serve CTV Ad Platform
Walmart Buys Self-Serve CTV Ad Platform by Laurie Sullivan , Staff Writer, June 23, 2026 Walmart, which has developed one of the most sophisticated retail media networks, advanced its advertising strategy on Tuesday to sell more advertising space across connected TV (CTV). The retailer on Tuesday announced it has entered into an agreement to acquire … Continue reading Walmart Buys Self-Serve CTV Ad Platform
The real AI opportunity is creating new value
Cost savings are only the beginning. Learn how organizations move from AI-driven efficiency to entirely new sources of growth. By Frans Riemersma Published on June 23, 2026 A majority of organizations now use AI in at least one function — 88%, according to McKinsey — but only 6% report significant enterprise-wide impact. This … Continue reading The real AI opportunity is creating new value
Meta is ‘pausing’ employee tracking program after it let the whole company see sensitive data
Meta is ‘pausing’ employee tracking program after it let the whole company see sensitive data This won’t make the already-controversial AI training endeavor any more popular. By Anna Washenko June 22, 2026 PJ McDonnell/Shutterstock Meta has paused use of an AI training program that tracks its own employees’ keystrokes and mouse movements. The company has … Continue reading Meta is ‘pausing’ employee tracking program after it let the whole company see sensitive data