A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Latest Posts
ChatGPT growing as a traffic referrer, reshaping search behavior, report says
Hi, Welcome Welcome back ChatGPT is sending more traffic to education and tech sites while redefining how users discover and engage with content. Danny Goodwin on February 4, 2025 Education, technology and software development websites are seeing a referral traffic boost from ChatGPT search — and ChatGPT sent more traffic to more than 30,000 unique … Continue reading ChatGPT growing as a traffic referrer, reshaping search behavior, report says
Salesforce laying off 1,000 during hiring push
Laid-off employees will reportedly be able to apply for other positions. The company is also adding 2,000 sales positions because of demand for AI products, Constantine von Hoffman on February 4, 2025 Salesforce is cutting 1,000 employees while it is in the middle of hiring 2,000 new ones. The layoff of more than 1% … Continue reading Salesforce laying off 1,000 during hiring push
This is how you build a team of self-starters
February 04, 2025 This is how you build a team of self-starters Nurturing leadership at every level starts from the corporate culture. Here are five core principles that you need to foster it. BY Eugeny Naidenov In the classic rockumentary This Is Spinal Tap, there’s a moment when a band member demonstrates an amplifier that goes to … Continue reading This is how you build a team of self-starters
I tried a mindfulness browser to make work less stressful. Maybe you should too
February 04, 2025 I tried a mindfulness browser to make work less stressful. Maybe you should, too Open Air from the Norwegian company Opera is billed as the first-ever ‘mindful browser.’ It’s intended to combat the chaotic nature of the web. BY Grace Snelling A new browser from the Norwegian company Opera just launched today, and … Continue reading I tried a mindfulness browser to make work less stressful. Maybe you should too
Has the Super Bowl always been this important to marketers?
The first Super Bowl ads cost $40,000 and the game was played in the afternoon. A few things have changed since. MarTechBot on February 3, 2025 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access … Continue reading Has the Super Bowl always been this important to marketers?
How time zones impact your work and mental health
February 03, 2025 How time zones impact your work and mental health For better productivity and wellness, nearshore roles to a similar time zone. BY Nacho De Marco Imagine this: A team meeting is scheduled for 4 p.m. in California. For software developers in Mumbai, it’s 5:30 a.m. the next day—prime sleeping hours or, at … Continue reading How time zones impact your work and mental health
How to run DeepSeek locally on your computer
Want private, high-performance AI on your machine? Learn how to install, optimize and run DeepSeek R1 models locally with this guide. Allen Martinez on February 3, 2025 Ever wondered if your Mac mini M4 Pro could become an LLM powerhouse? The short answer: not exactly — but it can run DeepSeek R1 models locally … Continue reading How to run DeepSeek locally on your computer
The hidden costs of martech sprawl and how to overcome them
Martech sprawl is real: too many tools, too little impact. Cut through the noise and invest in martech that truly moves the needle. Gene De Libero on February 3, 2025 Look at your marketing stack. That sprawling collection of tools tells a story of ambition, necessity and maybe a little FOMO. Some 14,106 martech … Continue reading The hidden costs of martech sprawl and how to overcome them
How to optimize your content for AI search and agents
To be visible, optimize your site with clean HTML, metadata, fast responses and bot-friendly configurations. Jed White on February 3, 2025 Want AI search engines and agents to find and use your content? Traditional SEO isn’t enough. AI systems process information differently. This guide breaks down key optimizations to help your content stay visible … Continue reading How to optimize your content for AI search and agents
Google AI Lets Users Ask Local Businesses Questions Based On Intent
Google AI Lets Users Ask Local Businesses Questions Based On Intent by Laurie Sullivan , Staff Writer @lauriesullivan, January 31, 2025 How AI will change the dynamics of local media buys on national networks has become clearer with the launch of a lead-generation Search Labs experiment. “Ask for Me” lets people use Google AI to call … Continue reading Google AI Lets Users Ask Local Businesses Questions Based On Intent
Random Posts
YouTube Shorts Monetization Could Be A ‘Big Success,’ Analyst Predicts
How to Optimize Your LinkedIn Posts Using Video
Tech layoffs update: Job losses continue in November
Remote Tools Just for Entrepreneurs in the Digital Age
RFPs: How to Avoid Being Column Fodder
5 Things Great Design Can Teach You About Great Writing
22% Of Retailers Have No Triggered Email Strategy
Why You Need to Be Measuring the Right Things
