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Manufacturing: Buyers Are On Social Media, Are You?

Pamela Muldoon — April 7, 2017 Follow @pamelamuldoon— April 7, 2017 For years manufacturing firms grew simply by producing good quality, differentiated products. As a result, the sales function was fairly straightforward albeit passive: salespeople called on their clients on a regular basis and maintained solid relationships with them. If a quote was reasonable and … Continue reading Manufacturing: Buyers Are On Social Media, Are You?

How to Run a Successful Social Media Advertising Campaign

Emily Sidley — April 6, 2017 Follow @EmilySidleyPR— April 6, 2017 It’s no secret that a social media presence is important for connecting with consumers and getting the word out about your business these days. There are all sorts of important elements of a successful campaign, such as posting regularly, not being too self-promotional, including … Continue reading How to Run a Successful Social Media Advertising Campaign

How to Choose the Right Revenue-Forecasting Technique for Your Agency

Rod Ripley — April 6, 2017 — April 6, 2017 Revenue forecasting doesn’t just show you how much money you may make. It also indicates how much you may be able to spend. Forecasting revenue helps you maintain profitability by allowing you to offset your projected expenses. Therefore, the accuracy of your revenue forecast is … Continue reading How to Choose the Right Revenue-Forecasting Technique for Your Agency