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3 Expert Secrets to Help Double Your Pinterest Traffic in 2020

Hi, Welcome Clair Kim — January 12, 2020 In 2020, Pinterest is growing, steadily gaining millions of users each month. Due to the common mindset of Pinterest users, this platform poses an incredible opportunity for brands, entrepreneurs, and influencers to reach a qualified target audience. While Instagram and Facebook are typically used for connection, events, … Continue reading 3 Expert Secrets to Help Double Your Pinterest Traffic in 2020

Planning Your Partner Program Strategy: The Handbook for Success

Amity Kapadia — January 12, 2020 If you brand is taking on aggressive growth strategies, expanding into new markets, while still trying to remain lean, planning your partner program strategy is a top priority. In fact, a study1 revealed that 1 out of 3 high-growth companies rated partnership marketing as the most impactful marketing technique. … Continue reading Planning Your Partner Program Strategy: The Handbook for Success

4 Reasons Your Team May Be Overwhelmed by Social Marketing

Peter Daisyme — January 8, 2020 Social marketing has become one of the most effective and frustrating channels for marketers and growth people. There are almost infinite people, communities, and content across all of the platforms. This leads to the potential for high-level and mass targeting. On the other hand, though, the vastness itself, makes … Continue reading 4 Reasons Your Team May Be Overwhelmed by Social Marketing

Q&A on Personalization Management Offices (PMOs)

Sara Card — January 10, 2020 The personalization market continues to mature as demand continues to rise. According to a Gartner report from last month, “Personalization is now a strategic imperative. It has evolved from a ‘nice to have’ to a ‘need to have.’” That’s because, for B2B and B2C companies across industries, recognizing their … Continue reading Q&A on Personalization Management Offices (PMOs)

Personal Values Top List Of Brand Loyalty, IBM Reports

Personal Values Top List Of Brand Loyalty, IBM Reports by Laurie Sullivan  @lauriesullivan, Yesterday One-third of all consumers stop buying their preferred products if they lose trust in the brand, and one-third of consumers stopped purchasing their long-time favorites in 2019. IBM’s study–Meet The 2020 Consumer Driving Change–on global consumer trends reveals that the importance … Continue reading Personal Values Top List Of Brand Loyalty, IBM Reports