A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Latest Posts
AI is teaching us to speak like bots and its a problem
March 29, 2026 AI is teaching us to speak like bots, and it’s a problem BY Meridith Grundei Immediately after a keynote speaker I was coaching for a large conference finished her rehearsal, I pulled her aside. “How much of your script was written by AI?” I asked. She looked up at me out of the … Continue reading AI is teaching us to speak like bots and its a problem
Should you trust AI to do your taxes?
March 28, 2026 Should you trust AI to do your taxes? BY Emily Guy Birken No language on earth has ever produced the expression “as enjoyable as filing your taxes.” This annual chore is the pits. It’s slow, frustrating work that requires organization, math skills, and the ability to decipher meaning from the U.S. tax code. … Continue reading Should you trust AI to do your taxes?
The email metrics marketers are likely to get wrong
Data shows opens and CTR rarely predict winners. Focus on conversion rate and revenue per email to measure true performance. By Jeanne Jennings Published on March 27, 2026 Open rate. Click-through rate. Ask most marketing teams how their email program is performing, and those are the numbers they’ll show you. But here’s … Continue reading The email metrics marketers are likely to get wrong
Pennsylvania regulator fines BetMGM over weak fraud detection controls
Pennsylvania regulator fines BetMGM over weak fraud detection controls Paul McNally Pennsylvania gaming regulators have levied a $ 100,000 fine against BetMGM after concluding the company did not have strong enough safeguards in place to prevent fraud on its online betting platforms. The penalty was approved during the board’s public meeting on March … Continue reading Pennsylvania regulator fines BetMGM over weak fraud detection controls
Women aren’t opting out of work. Workplaces are pushing them out
March 28, 2026 Women aren’t opting out of work. Workplaces are pushing them out BY Krystal Duarte and Lisa Kaplowitz Companies often assume that when mid-career women step back from leadership tracks, their ambition has faded. Our research suggests something else is happening. The real pressure point is caregiving strain. Caregiver strain is the cognitive, emotional, and … Continue reading Women aren’t opting out of work. Workplaces are pushing them out
3 new email metrics that you need in 2026
Email performance is being redefined, and disaffection, replies and trust are replacing opens and clicks as the signals that actually matter. By Constantine von Hoffman Senior Editor, MarTech Published on March 27, 2026 For years, email performance has been measured with a familiar set of metrics: opens, clicks and conversions. But those numbers are … Continue reading 3 new email metrics that you need in 2026
Your job isn’t disappearing—it’s shapeshifting
March 27, 2026 Your job isn’t disappearing—it’s shapeshifting BY Lindsey Witmer Collins I talk to a lot of people who are quietly terrified about their careers right now, wondering if the thing they spent 15 years getting good at is about to become irrelevant. The kind of fear where you smile through another LinkedIn post about … Continue reading Your job isn’t disappearing—it’s shapeshifting
Anthropic’s Legal Wins, IPO, Next-Gen ‘Mythos’ Leap
Anthropic’s Legal Wins, IPO, Next-Gen ‘Mythos’ Leap by Laurie Sullivan , Staff Writer, March 27, 2026 Anthropic ran an ad about Claude on connected TV in March. Then came the rush to beat OpenAI to an initial public offering, and a U.S. federal judge’s decision to halt the Trump administration’s designation as being a supply-chain … Continue reading Anthropic’s Legal Wins, IPO, Next-Gen ‘Mythos’ Leap
Meta will fund seven new natural gas plants to power its biggest data center yet
Meta will fund seven new natural gas plants to power its biggest data center yet It follows the company’s (non-binding) pledge to protect local communities from rising power costs. By Will Shanklin March 27, 2026 Meta We may receive a commission on purchases made from links. Meta will essentially foot the power bill for the … Continue reading Meta will fund seven new natural gas plants to power its biggest data center yet
Context engineering is the real AI advantage in marketing
AI performance depends on what it knows, not how you ask. Learn how to structure data and systems for better results. By Ana Mourão Published on March 27, 2026 The AI conversation in marketing has been dominated by two things: which tools to buy and how to write better prompts. Both are real … Continue reading Context engineering is the real AI advantage in marketing
Random Posts
Research Shows You Get The Best Results If…….
5 Marketing Must-Haves for Local Businesses Just Starting Out
Ways to Upgrade Your Digital Marketing Efforts in 2021
How to Improve Your Website’s Usability for Better Conversions
5 Reasons Why Your Company Needs Explainer Videos
Rebuilding and Managing Your Site Reputation after a Total Blow Out
2 Excellent Ideas (With Examples) to Make Your Blog Very Busy and Profitable
Localytics pushes Places notifications as key to personalization, mobile engagement
