A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
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10 Interesting Mobile Commerce Trends That Will Dominate the Ecosystem in 2020
Hi, Welcome Ankush Mahajan — October 2, 2019 Follow @ankushmahajann Mobile phones have dominated nearly every aspect of modern lives. With smartphones accompanying us everywhere, it would not be wrong to say that they influence how we work, enjoy, and shop. In recent years, mobile commerce has picked up a phenomenal pace. Experts predict that … Continue reading 10 Interesting Mobile Commerce Trends That Will Dominate the Ecosystem in 2020
Thinking of Allowing More Remote Work? Here’s Why You Should Do It
Max Palmer — October 4, 2019 A hot topic among company executives has been remote work. Should employees be allowed to work from home or other places around the globe? If so, how frequently? How will they log hours, and how will their output be measured? Like most things, the answer depends. It depends on … Continue reading Thinking of Allowing More Remote Work? Here’s Why You Should Do It
How to Promote Your Online Business — 7 Ideas to Try Right Away
Sandra Wrobel-Konior — October 2, 2019 Follow @sandricz Running an online business can be tricky, so you need to buckle up for the rocky road. One of the hardest parts is to stand out from the crowd of competitors that offer similar products or services. How to promote your online business? The technological change and … Continue reading How to Promote Your Online Business — 7 Ideas to Try Right Away
Ad Industry Forms Cross-Measurement Coalition
Ad Industry Forms Global Cross-Measurement Coalition by Larissa Faw , October 4, 2019 Adland is joining forces with a new global initiative developing a more transparent metrics system for all countries, while also respecting consumer privacy. The Cross Media Working Group includes some of the world’s biggest brands, including EA, Mastercard, P&G and Unilever, as … Continue reading Ad Industry Forms Cross-Measurement Coalition
Are You Practicing These 4 Techniques to Help Your Employees Become Great Leaders?
Steven Handmaker — October 4, 2019 Follow @handmaker While not everyone in the organization is destined for an executive or senior leadership role, there are still many opportunities for employees to develop their leadership skills. Coaching and developing employees to become better leaders is not only essential to overall business growth but key for development … Continue reading Are You Practicing These 4 Techniques to Help Your Employees Become Great Leaders?
Are Employee Social Advocacy Programs at Direct Odds With Your Personal Brand?
Arik Hanson — October 5, 2019 Employee social advocacy programs are having a moment. Come to think of it, they’ve been having a moment for a while now. Fact is, more companies are globbing on to this trend–and, for good reason. According to the Edelman Trust Barometer, the most trusted relationship people have right now … Continue reading Are Employee Social Advocacy Programs at Direct Odds With Your Personal Brand?
8 Conversational Strategies That Drive Revenue
Remington Begg — October 5, 2019 Follow @remingtonbegg Conversations. They’re all around us. We’re in multiple conversations everyday. And then as soon as we put on our marketing, sales or service hat, we turn into that awkward kid who can’t seem to talk to anyone. And it’s sad. Why, as businesses, do we make it … Continue reading 8 Conversational Strategies That Drive Revenue
Inaccurate Business Information Across Google Sites Means Missed Revenue, Study Finds
Inaccurate Business Information Across Google Sites Means Missed Revenue, Study Finds by Laurie Sullivan , Staff Writer @lauriesullivan, October 4, 2019 Basic digital business information should be easy to manage, but 71% of survey respondents report seeing inaccurate business information when searching for details about a retail store. But retailers are not the only businesses facing … Continue reading Inaccurate Business Information Across Google Sites Means Missed Revenue, Study Finds
3 Inventory Management Metrics for Your Small Business Needs to Check Before the Holidays Begin
Jake Rheude — October 4, 2019 Follow @jakerheude It’s finally October, the pumpkin spice lattes are out in force, and Black Friday will be here before you know it. Which is great for most businesses because it means more sales, but also the not-so-great possibility of either under or over-estimating how much inventory to stock … Continue reading 3 Inventory Management Metrics for Your Small Business Needs to Check Before the Holidays Begin
What to Avoid on Your Website to Ensure a Good UX
Corie Stark — October 4, 2019 Think about the last website whose good user experience (UX) blew you away. Did it have a flashing marquee? What about Cosmic Sans font? It’s safe to assume it didn’t have either. Unless, of course, fluffy font is your thing. In that case, this blog may not be for … Continue reading What to Avoid on Your Website to Ensure a Good UX
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