Category Archives: Product Management

3 Ways Your Customers Can Help Your Company Turn Around a Failing Product

Teresa Becker — July 25, 2019 — July 25, 2019 In the world of SaaS products, fine-tuning is a near constant endeavor. Every product goes through the process of checks and balances, and sometimes there are more downs than ups. Just because you have a ‘failing’ product doesn’t mean it’s time to pack up shop. … Continue reading 3 Ways Your Customers Can Help Your Company Turn Around a Failing Product

Stop Using the Wrong Product Metrics: Valuable Metrics Framework [Part 1]

Clement Kao — July 24, 2019 — July 24, 2019 This article is Part 1 in a two-part series that will help your product team find the right metrics to demonstrate and improve business impact. Check out Part Two here, when you’re finished with this article. As a product manager, your job is to drive … Continue reading Stop Using the Wrong Product Metrics: Valuable Metrics Framework [Part 1]

Ideas on How to Improve Your Product Backlog Management Techniques

Stefan Wolpers — June 29, 2019 Follow @StefanW — June 29, 2019 TL; DR: Ideas on How to Improve Your Product Backlog Management Techniques Scrum is a simple, yet sufficient framework to build emerging products, provided you identify in advance what is worth building. But even after a successful product discovery phase, you may struggle … Continue reading Ideas on How to Improve Your Product Backlog Management Techniques

We Signed Up for 12 Products: Here’s What We Learned About Sales Email Subject Lines

Josh Bean — June 25, 2019 — June 25, 2019 An email subject line packs a powerful punch (or at least it should). With the amount of emails the average worker receives a day (121 daily emails on average!), you need to grab the readers of your sales emails quickly. Instead of viewing the limited … Continue reading We Signed Up for 12 Products: Here’s What We Learned About Sales Email Subject Lines

What’s the Difference Between Product Managers and Product Owners?

Riana Upton — June 14, 2019 — June 14, 2019 Product Managers and Product Owners are, in fact, different. But, both are vital to product success. To keep up with the ever-changing SaaS industry, new roles and titles have emerged to improve the way we manage our products. Newer product management methods and processes now … Continue reading What’s the Difference Between Product Managers and Product Owners?