AdStage’s Paid Media report offers Q3 benchmark metrics for CPC, CPM and CTR across Facebook, Instagram, LinkedIn and Twitter. Amy Gesenhues on December 26, 2018 at 9:27 am Instagram advertisers experienced a drop in cost-per-clicks (CPC) and cost-per-impressions (CPM) in the third quarter compared to the second quarter of 2018, with CPCs down 21 percent … Continue reading Instagram CPCs, CPMs drop as click-throughs continue to climb
Category Archives: Instagram Advertisement
The Ultimate Guide to Advertising on Instagram
Dave Kosmayer — October 15, 2018 Follow @DavidKosmayer — October 15, 2018 Kaufdex / Pixabay The business world is a highly competitive space. And, as a business owner, you have to keep on thinking of new ways to put your business out there. And there’s no better way to do so than by using social … Continue reading The Ultimate Guide to Advertising on Instagram
Instagram Ads: The Basics
Kaitlyn Hammond — April 26, 2018 — April 26, 2018 If you have explored advertising on any social media platform, you have likely focused your attention on Facebook. However, a rising star in this space is Instagram, which has grown from 90 to 800 million since 2013! Although Instagram gives owners the potential to connect … Continue reading Instagram Ads: The Basics
The Complete Guide to Advertising on Instagram
Margot da Cunha — November 25, 2017 — November 25, 2017 So you’re running paid search and display ads through Google, you’re advertising on Facebook, LinkedIn, Twitter, and even some niche industry-related social sites. Perhaps you’re even running some guerilla advertising campaigns, or commercials through NPR. But for some strange reason, you dismissed Instagram, unsure … Continue reading The Complete Guide to Advertising on Instagram
Instagram Ad Changes You Must Know to Master the Holidays
Amanda Oliver — November 14, 2017 — November 14, 2017 Over the last year, Instagram has rolled out platform-wide improvements for targeting, video ads, and more. They also added the ability to run ads in Instagram Stories as of March. With almost a billion people now on Instagram and 300 million people watching Instagram Stories … Continue reading Instagram Ad Changes You Must Know to Master the Holidays
How to Make Instagram Ads That Generate Exciting Results
Jonathan Chan — October 9, 2017 Follow @joncwrites — October 9, 2017 Wokandapix / Pixabay Did you know Instagram has over 600 million users, 100 million of which are daily active users? Within those 100 million users you’ve got men and women of all different ages with a variety of interests from food and homeware … Continue reading How to Make Instagram Ads That Generate Exciting Results
Should I Use A Unique Hashtag Or Jump On A Trend For My Instagram Campaign?
Ivan Ivanov — August 18, 2017 — August 18, 2017 Machine learning is slowly transforming the way we interact with visual content. When you type “beach” in your Google Photos, the Assistant will find and show you all the photos from your summer holidays. But among them, there will be a few images that shouldn’t … Continue reading Should I Use A Unique Hashtag Or Jump On A Trend For My Instagram Campaign?
Beware Instagram Follow Unfollow Backlash: A New Kind Of Fail
Carol Stephen — August 18, 2017 Follow @Carol_Stephen — August 18, 2017 Beware Instagram Follow Unfollow Backlash: A New Kind Of Fail Recently a couple of different accounts on Instagram followed me, waited for me to follow back, then unfollowed me. They were both major fails and here’s why. Here’s another person writing about same … Continue reading Beware Instagram Follow Unfollow Backlash: A New Kind Of Fail
How to Create an Instagram Ad Strategy That Makes an Impact (And Why You Should)
Maura Canavan — July 6, 2017 — July 6, 2017 If you read our blog regularly, you’re probably used to hearing us say that the era of app acquisition being the most critical metric for app marketers is over. And that’s true! Successful mobile apps are all about user engagement. App acquisition is still important, … Continue reading How to Create an Instagram Ad Strategy That Makes an Impact (And Why You Should)
13 of the Best Instagram Ads We’ve Ever Seen
Mary Lister — May 25, 2017 — May 25, 2017 As I was writing this post, I reached out to coworkers and friends to screenshot their favorite Instagram ads. The responses were, unfortunately, lacking to non-existent. When I kept bugging them, most responded saying that they either only saw terrible ads, or none at all. … Continue reading 13 of the Best Instagram Ads We’ve Ever Seen
Random Posts on Instagram Advertisement
Which Twitter Metrics Make Sense for You?
A Guide To Your First Cold Email Structure
Frustrated with Cart Abandonment? Here’s How to Increase Conversions
The Rules Of Increasing User Engagement On Your Blog
Google Search Results Now Show Social Profiles For Brands
Telepresence Sharing – The Next Big Innovation in Google Search #future
My 12 most important SEO metrics to monitor
How To Diagnose And Fix An Algorithmic SEO Issue
Going Beyond The “What” of Activity Metrics
