Tag Archives: Creators

Adobe reports growing opportunities for “non-professional” content creators

Adobe Services

The “side hustle” content creator economy is thriving, with earnings growing and influencers highly valued. Kim Davis on October 21, 2022 In a new report, Adobe says that over 50% of U.S. “non-professional” content creators are now monetizing their work, and over 75% started doing so over the past year. Almost half say content revenue … Continue reading Adobe reports growing opportunities for “non-professional” content creators →

This talent agent is making sure creators of color get paid fairly

Colors

  By KC Ifeanyi   July 08, 2022   Listen to Fast Company’s Creative Control podcast on Apple Podcasts, Spotify, RadioPublic, Google Podcasts, or Stitcher.       &ltspan data-mce-type=”bookmark” style=”width: 0px; overflow: hidden; line-height: 0;” class=”mce_SELRES_start”&gt&amp#xFEFF;&lt/span&gt&ltspan data-mce-type=”bookmark” style=”width: 0px; overflow: hidden; line-height: 0;” class=”mce_SELRES_start”&gt&amp#xFEFF;&lt/span&gt&ltspan data-mce-type=”bookmark” style=”width: 0px; overflow: hidden; line-height: 0;” class=”mce_SELRES_start”&gt&amp#xFEFF;&lt/span&gt&ltspan data-mce-type=”bookmark” style=”width: … Continue reading This talent agent is making sure creators of color get paid fairly →

Pinterest offers more funding to creators from marginalized communities

Pinterest

Fund will provide grants, ad credits, equipment and connection with corporate sponsors. Constantine von Hoffman on March 28, 2022 Pinterest today announced $ 1.2 million in additional funding for its Creator Fund, specifically targeting people from traditionally underrepresented groups. The funds – which are a combination of cash grants, ad credits and equipment – will … Continue reading Pinterest offers more funding to creators from marginalized communities →

To Product Creators: We Don’t Purchase Things But Better Versions of Ourselves

Product Management

Dana Kachan December 14, 2020 Digital product creators all over the world are bothered by the same question – how to build for continuity? How to create a product loved not only for a while but conquering customers’ hearts over the decades. Most of them come to the point that product-thinking is problem-solving. Indeed, a … Continue reading To Product Creators: We Don’t Purchase Things But Better Versions of Ourselves →

Twitter ArtHouse launches to give brands more access to creators, influencers

Twitter Tools

The ArtHouse team includes content strategists, digital producers and influencer marketing specialists. Amy Gesenhues on July 11, 2019 Twitter is launching a new initiative to help connect brands with influencers and creators. Twitter ArtHouse will involve a global team of content strategists, digital producers and influencer marketing specialists and offer video editing and live broadcasting … Continue reading Twitter ArtHouse launches to give brands more access to creators, influencers →

Facebook makes a play for creators with new tools, features for monetizing content

Content Management

The updates aim to help creators earn more and enable advertisers to collaborate on branded content more easily. Taylor Peterson on July 9, 2019 at 1:29 pm In advance of VidCon later this week, Facebook announced Tuesday a new slate of updates designed to provide creators with more opportunities to make money — and attract … Continue reading Facebook makes a play for creators with new tools, features for monetizing content →

How to Empower Your Employees to Become Bloggers and Content Creators

Employee Motivation

Sarah Mead — March 4, 2019 — March 4, 2019 markusspiske / Pixabay Blogging is a necessary element of any successful marketing strategy. Every blog post leaves its own digital footprint of your brand—that means you want every single piece of content to be a top-quality representation of your organization. With that comes the simple … Continue reading How to Empower Your Employees to Become Bloggers and Content Creators →

YouTube gives more creators option to monetize channels

YouTube for Business

Channel Memberships, a program that lets creators offer a $4.99 monthly subscription fee, is now available to channels with 50,000 subscribers. Amy Gesenhues on September 19, 2018   YouTube is dropping the number of required subscribers for access to Channel Memberships to 50,000, a reversal from the 100,000 threshold  it set in June. Why the change? … Continue reading YouTube gives more creators option to monetize channels →

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