Steven Imke October 19, 2021 A break-even analysis is a technique used by business owners to assess how many units and at what price they need to sell them at to make a profit. The analysis takes into account the fixed and variable costs of a business as well as the sale price to determine … Continue reading Why You Need to Conduct a Break-Even Analysis
Theodora Stanciu September 13, 2021 Does LinkedIn’s algorithm favor posts that don’t link off the platform? This is probably one of the biggest debates we hear from LinkedIn’s fans on social media. One of the most effective ways to grow your business is having an active and engaging presence on LinkedIn. Why? LinkedIn is not … Continue reading Where to Place Links In LinkedIn Posts: An Analysis Based On 86,504 LinkedIn Posts [Infographic]
Brian Wallace August 27, 2021 It’s no secret that businesses sit on a treasure trove of data. However, up to 73% of the data businesses collect is never analyzed. Letting that data go to waste costs businesses’ bottom line. Many businesses are trying to get ahead with only basic analytics tools, or go without analytics … Continue reading The Science of Analytics [Infographic]
Amanda Murray April 23, 2021 Google Analytics is a fantastic free tool for website owners to use. It helps provide data about how visitors find your site, how they interact with it, and whether they complete desired actions like signing up for a newsletter or filling out a form to request a consultation. With a … Continue reading 5 Signs Your Analytics Tracking is Broken (And How to Fix it)
Marketing and analytics professionals need to work together to not only increase the accuracy of our data, but to educate people about how to leverage it. Alan K’necht on June 25, 2020 One thing online businesses need to use as a cornerstone of their business decision making process is their digital analytics data (analytics data … Continue reading Analytics Audit 101: Identify issues and correct them to ensure the integrity of your data
Wendy St. Clair — June 2, 2020 It’s no secret that organizations with high levels of Accounts Payable automation spend less than half the time and energy processing invoices than their non-automated counterparts. But that’s not all. As the Hackett Group has uncovered, top performers do much more with automation to ensure their success—they future … Continue reading Using Analytics to Become a Top Performer and Future Proof your AP Organization
Kathy Oneto — May 28, 2020 We’re all stretched right now. Yet, we need to be pivoting and actively problem-solving as the world changes around us. It’s all too easy to get mired in day-to-day business operations and find it hard to carve out time to do the strategic thinking and planning you need to … Continue reading How to Unlock Insights and Get Into Action in Just 30 Minutes
Oliver Peterson — December 31, 2019 How do you stand out against overwhelming competition? You need an edge; a value proposition isn’t enough on its own. You need to make sure you’re out-competing the competition by keeping costs down and understanding the value you’re delivering to your customer. But how do you continuously improve your … Continue reading What is Value Chain Analysis? How to Deliver Value & Gain a Competitive Advantage
In today’s Soapbox, we must understand where our insights come from because we really don’t want to be making major decisions based on faulty data. Amos Budde on September 25, 2019 Think about the last statistic someone threw at you, whether that’s on the Captivate monitor in the elevator or the latest medical study you … Continue reading Soapbox: We need to be more skeptical about the insights we’re getting
Sarah Gaffney — August 8, 2019 — August 8, 2019 Lalmch / Pixabay Even though Usain Bolt ran the 100m dash in 9.58 seconds, his speed is no match for the sub-second-by-second power of real-time analytics. Programmers are always searching for new ways to access larger volumes of data with greater speed and ease. This … Continue reading The Need for Speed in Analytics
