Alex Jasin — April 2, 2017 — April 2, 2017 There are certain pieces you must include when you build a house, like doors, windows, bathrooms and bedrooms. If you forget to include these things, you won’t be able to use your house, making it pointless. Creating a website is similar in many ways. You … Continue reading 9 Essential Elements Every Website Must Have
Matt Brennan — December 19, 2016 Follow @MattLBrennan— December 19, 2016 Has your website copywriting lost its luster? Does it not sing your song the way you want it to? It may just be that your marketing isn’t connecting with your audience the way it should. A little brush up may do the trick. Try … Continue reading 6 Website Copywriting Tips to Make Your Presence Pop
by John Hodge Follow @johnahodgeOctober 12, 2016 Okay so, it’s common knowledge that marketing technology is always changing. The thing is, this constant expansion in tech has implications on a marketer’s ability to keep up with it. Reading articles about what’s new isn’t good enough. Clients have questions, and the answers to them can’t rely … Continue reading 15 Reasons Every Marketer Needs Their Own Website
by Jon-Mikel Bailey July 30, 2016 Follow @jonmikelbaileyJuly 30, 2016 Sometimes even a great website can overstay its welcome. Like a mullet, you might think it makes you look cool, but we all know better. And like a mullet enthusiast, you might be blind to the problem. Maybe you’re just too close to your website … Continue reading Should You Redesign Your Website?
by Kevin Homer July 22, 2016 Follow @kevin_homerJuly 22, 2016 You’ve heard it before, and you’ll hear it again. A company’s online marketing presence is so critical in determining its success (or demise). It’s a competitive world up there, first impressions are everything, and you need to make sure your web presence is as strong … Continue reading 10 Tips to Determine if You Need a New Website
by Chitraparna Sinha July 18, 2016 Follow @chitraparnaJuly 18, 2016 One of my closest friends works in a multinational company. We were having a casual chat when she asked: “Since you’re closely associated with website development space and one of the recent projects assigned to me involves a website development task, I wanted to ask … Continue reading Why Website Builders are Better as ‘One-Stop’ Solutions
by Sue Cockburn June 18, 2016 Follow @SueCockburnJune 18, 2016 Quite often when I’m visiting a business website I’ll check out the ‘design by … ‘ info. Probably because I’m in the business of designing websites, but also because I’m curious by nature. What I’m surprised to see is how often these links when clicked … Continue reading To Keep Visitors on Your Site, Set External Links to Open in a New Tab
by Amanda Clark June 17, 2016 Follow @GrammarChicIncJune 17, 2016 Your company website is much more than an online placeholder—much more than the Google equivalent of a Yellow Pages listing. Ideally, your business website is the hardest-working member of your sales team, a brand ambassador that’s tireless in its effort to draw in new leads, … Continue reading CHECKLIST: Is Your Website Working for You?
by James Brockbank May 1, 2016 Follow @BrockbankJamesMay 1, 2016 When done correctly, launching a multilingual version of a website can be one of the most effective ways to grow an online business, driving targeted buyers in new territories and carving out a market presence amongst a new audience. Whilst for some businesses, their offerings … Continue reading Launching A Multilingual Website – The Toughest Decision?
by Alexander Kesler April 3, 2016 Follow @alexanderkeslerApril 3, 2016 For most people, the thought of moving their website from one hosting provider to another fills them with panic. However, when carefully planned and performed, website migration is a surprisingly uncomplicated process. If you have to go through the procedure of moving a website between … Continue reading The Ultimate Checklist for Website Migration