Category Archives: Website Special Guidelines

How to Write and Optimize Schema For Your Website: A Step-By-Step Guide

Brandon Leibowitz — March 25, 2019 Follow @seooptimizers — March 25, 2019 As you are aware, SEO is fluid and always evolving. This evolution is due to the introduction of newer methods of optimization. Schema markup is one of the latest forms of optimization. When utilized correctly, it can really impact your business’s ranking in … Continue reading How to Write and Optimize Schema For Your Website: A Step-By-Step Guide

10 Reasons to Stop Procrastinating & Get a Responsive Website

Jenn Villa — March 21, 2019 — March 21, 2019 For those who still haven’t adopted a responsive website, there’s no better time than the present. The benefits are almost overwhelmingly in your favor, often outweighing the initial investment. Here’s ten reasons to stop procrastinating and switch to a responsive web design, today. 1. You … Continue reading 10 Reasons to Stop Procrastinating & Get a Responsive Website

Learn How to Find and Fix Broken Links in Your WordPress Site — It’s Worth Doing It!

Nikola Roza — February 9, 2019 Follow @NikolaRoza — February 9, 2019 Broken links… the bane of every honest webmaster. The destroyers of websites! Well… not really. But they are worth fixing. And if your site is of: decent age, decent size, or both; you have broken links. And they’re ruining your site’s experience. So … Continue reading Learn How to Find and Fix Broken Links in Your WordPress Site — It’s Worth Doing It!

Slow pages hurt conversions, but marketers aren’t in a hurry to fix them

Faster-loading sites was at the bottom of a list of marketing priorities according to an Unbounce survey. Greg Sterling on January 25, 2019 at 8:41 am Load time matters. Beyond the fact that Google has made page speed a mobile ranking factor, consumer behaviors and perceptions are significantly impacted by page load times. That’s according … Continue reading Slow pages hurt conversions, but marketers aren’t in a hurry to fix them

How to make your content more accessible to the visually impaired

Updating alt tags and creating friendly URLs and file names are just a few ways to maximize the accessibility of your organic search presence. Christi Olson on January 18, 2019 Globally, it’s estimated that approximately 1.3 billion people live with some form of distance or near vision impairment. In the past, vision impairment may have … Continue reading How to make your content more accessible to the visually impaired

Crawl, walk, run and fly: The 4 stages of scaling website analytics

Identify where you are with your data practices and learn how to get to the next stage of your website analytics process. Jeffery Cheal on January 17, 2019  It can be intimidating to tackle the challenge of big data. While some tech-thinking companies have led the charge toward analytics, metrics and measurement, many companies are … Continue reading Crawl, walk, run and fly: The 4 stages of scaling website analytics