Todd Kunsman — June 13, 2019 Follow @OhSoFreshMusic — June 13, 2019 I’m sure you are probably hyper-aware that social media networks have become a juggernaut for businesses. Whether that is growing the brand, reaching the right buyers and customers, using social media for sales, keeping up with customers and employees, or even finding top … Continue reading Why Your Company Should Encourage Employees to Share on Social Media [Infographic]
Anna Bredava — June 13, 2019 Follow @anna_bredava — June 13, 2019 Competitive analysis is a part of any marketing strategy. It’s a process of finding out everything about your competitors’ companies, products, marketing strategies, and the results of their marketing strategies. Competitive analysis is necessary to develop or validate your Unique Value Proposition, notice … Continue reading 3 Social Media Tools to Measure Share of Voice
Social media provides an enormous pool of insights on your market and competitors. These social listening tools bring those insights right to the surface. People have always talked about brands and products. They’ve praised and complained about companies in the dining rooms, by the water cooler, over the phone. With the rise of social media, … Continue reading 7 best social media monitoring tools for any business
Hannah Vergara — April 23, 2019 — April 23, 2019 geralt / Pixabay When people arrive on one of your social pages, what do you think they look at first? Maybe the largest visual image at the top of your page? Yep, the header image. For a business to stand out from the crowd on … Continue reading Social Media Header Images: Best Practices for Size and Design
Tiffany Fowell — March 29, 2019 — March 29, 2019 Gone are the days when social media marketers all used the same handful of tools to do their jobs effectively. Today, the tools we use are customized to the strategies we create, the size of our teams, and the types of businesses we work for, … Continue reading The Best Social Media Management Tools for Every Business
Ashley Perssico — February 14, 2019 — February 14, 2019 You know the saying, “you shouldn’t judge a book by it’s cover?” While it’s something we’ve all been taught since childhood, we humans are actually pretty terrible at it. In fact, did you know people typically form a first impression in a mere 50 milliseconds? … Continue reading Free Photo Resources to Improve Your Social Media Posts
Susan Gilbert — January 3, 2019 Follow @SusanGilbert — January 3, 2019 Gain Better Social Media Insights With These 4 Tools Tracking your content and engagement can take a lot of time and research, but there is a way to get the data you need in order to improve your brand visibility. Using these top … Continue reading Gain Better Insights on Social Media With These 4 Tools
As more brands turn to social media for customer insights, social listening tools are gaining momentum. Here are our top 6 picks for 2019. In your personal life, reading people’s minds is a questionable superpower; but the business benefits of being able to listen in on people’s thoughts are infinite. And while social media monitoring … Continue reading 6 of the best social listening tools for 2019
Hannah Sears — September 25, 2018 Follow @Pixlee — September 25, 2018 paulbr75 / Pixabay You probably encounter social storefronts several times a day but may not know exactly what they are. A social storefront is a functional ecommerce store within an established social media network. Having a social media presence gives brands a chance … Continue reading What is a Social Storefront—and Why Do You Need One?
Anna Bredava — September 3, 2018 Follow @anna_bredava — September 3, 2018 Who cares about social media listening in 2018? Well, just about everyone. A couple of years ago, businesses considered social media to be a fad. Now, with over 70% of small businesses using social media, the situation is completely different. Monitoring social media … Continue reading 5 of the Best Social Listening Tools in 2018
