Category Archives: Email Segmentation

Email Segmentation: Best Practices for Segmenting Your Email Marketing

Susan Gilbert — June 28, 2018 Follow @SusanGilbert — June 28, 2018 Use Email Segmenting to Improve Your Marketing and Communication Have your click-thru and open rates been on the decline? You might be missing out on valuable prospects if you are not sending your email marketing messages out to specific and targeted list. According … Continue reading Email Segmentation: Best Practices for Segmenting Your Email Marketing

Image Caching in Web Email Clients – Alarm for your Email Metrics?

Kevin George — March 21, 2018 Follow @imkevin_monk — March 21, 2018 Recently Yahoo! Mail announced that they have changed how they handle embedded images in emails. Similar to the bold move by Gmail in 2013 to adopt image caching, Yahoo! will now cache all the images and display them from their own proxy servers. … Continue reading Image Caching in Web Email Clients – Alarm for your Email Metrics?

How to Grow Your Email List (It’s Easier Than You Might Think)

Goutham Bhadri — January 30, 2018 Follow @mktgsamurai — January 30, 2018 Asking for an email address can feel like pulling teeth. People hold onto their email addresses like gold. They fear handing it over to companies because they don’t want to be bombarded with sales offers or promotional emails that aren’t interesting. Instead, they … Continue reading How to Grow Your Email List (It’s Easier Than You Might Think)

How An Office Automation Software Plays An Instrumental Role In Organized Email Management

Bhavna Singh — October 7, 2017 — October 7, 2017 With the increasing dependency of people over the internet, email has become one of the primary modes of communication. Right from giving instruction to employees, communicating with the clients, placing orders for new supplies to convincing new customers and solving their problems, you receive and … Continue reading How An Office Automation Software Plays An Instrumental Role In Organized Email Management