Rohit SrivastavAugust 15, 2015 If you are in the business of blogs or even familiar with the sphere, you would know Buzzfeed is bigger than The New York Times when it comes to traffic. Mashable, Huffington Post, Business Insider, and Lifehacker are bigger than many premier news websites when it comes to visitor counts. We … Continue reading The Rules Of Increasing User Engagement On Your Blog
Justin WilsonJuly 29, 2015 Let’s face it, hashtags are great. They can help you to get your message in front of people who have no connection with you, but are interested in the same subject area and are following that subject. They search the subject, your post appears. And they are used across all of … Continue reading The 6 Rules of Hashtags
Devon SmileyJuly 11, 2015 Credibility, like trust, can be hard to earn – but very easy to lose. Establishing your professional reputation and building credibility is about more than having a sharp website, well designed business cards, or numerous ebooks and webinars to your name. It’s about delivering value to your clients consistently, and always … Continue reading 3 Golden Rules of Building Professional Credibility
Joe RosenthalJuly 3, 2015 Checkout abandonment is the scourge of ecommerce. Yes, that may come across a bit dramatic, but when 54% of shoppers terminate their session just moments before finalizing their purchase, it’s easy to understand online merchants’ passionate distaste for it. Thankfully, as the ecommerce industry continues to grow, people are becoming more … Continue reading The Golden Rules of Checkout Abandonment – And When to Break Them
Jeff FedermanJune 2, 2015 With baseball season upon us, it is a good time to take stock of your marketing game plan, taking a close look at how you are managing the promotion of your business. That includes your marketing spend and how it is allocated. Small business owners consistently say they are overwhelmed and … Continue reading 5 Digital Marketing Rules Every Small Business Needs to Know
Elizabeth DyrsmidMay 28, 2015 Has your company been hit with the ‘slap’ of negative online social sentiment? Not long ago, the biggest fear you had when a customer was dissatisfied with your company’s service was that they would tell their friends about the experience until they forgot all about it. Now you have to worry … Continue reading 5 Rules To Help You Care For Your Customers With Social Media
Shelley PringleMay 21, 2015 A landing page is a webpage that encourages visitors to your site to download a digital offer (an eBook, tip sheet or white paper) or sign up for a free trial, a webinar or an e-newsletter—all in exchange for leaving their contact information. While it sounds simple, high converting landing page … Continue reading Landing Page Design: Rules Of Thumb Your Boss Expects You To Know
Jeff DeGraffMay 4, 2015 Most of the matter in the known universe is stuff that we have no way of seeing. Dark matter–the incredibly dense, invisible material that exists between stars, planets, and all the other objects that we can see–accounts for over 80 percent of the total matter in the cosmos. What can astrophysics … Continue reading How Rules and Bureaucracy Breed Innovation
Contributor Katy Keim explains how digital shaming is gradually blurring the lines of social customer service. Katy Keim on May 4, 2015 Fielding customer complaints has always been the role of a company’s customer care team. However, the pervasive rise in using social media to connect more directly and instantly with brands has fundamentally changed … Continue reading Brand Missteps In The Social Media Spotlight: The New Rules Of The “Shame Game”
Anna ColibriApril 27, 2015 So, you want to put together a social media plan that: Doesn’t break the bank or take all day, every day, for the rest of your life Expresses your brand messages and Hey, how about this? Converts internet surfers into loyal customers and raving fans Good luck with that! I can’t … Continue reading 11 Tips for a Social Media Plan That Rocks & Rules
