Category Archives: Email Marketing

How James Allen marries email & remarketing to win over brides & grooms

The e-commerce jewelry site’s CMO says both are pivotal to her brand’s marketing strategy. Amy Gesenhues on March 10, 2017    As the CMO for JamesAllen.com, a bridal jewelry e-commerce site most often associated with the classic engagement ring, Johanna Tzur says her brand is the world’s fastest-growing online retailer of diamond bridal jewelry. “We … Continue reading How James Allen marries email & remarketing to win over brides & grooms