Category Archives: Email Marketing

Top Tips: Email Marketing

Karen Repoli — June 2, 2017 Follow @karenrepoli— June 2, 2017 This week, I’m sharing my tips to make your Email Marketing rock. 1. Create customer-centric emails that are personalized and to one person only. Personalized emails deliver 6x higher transaction rates. – Experian Do you hate to get email addressed as “Dear Customer,” “Dear … Continue reading Top Tips: Email Marketing

Top Strategies To Personalize Your Email Campaigns

Larisa Bedgood — June 2, 2017 Follow @www.twitter.com/V12Data— June 2, 2017 Email personalization allows brands to connect with their customers and prospects in personalized and engaging ways. Consumers want to be treated as individuals and providing a personalized experience is increasingly becoming an important way to establish competitive differentiation. When used in email, personalization increases … Continue reading Top Strategies To Personalize Your Email Campaigns

Why Email Marketing Is Still One of the Best Customer Acquisition Channels of 2017

AJ Agrawal — June 1, 2017 Follow @ajalumnify— June 1, 2017 Despite how often we’ve heard about the death of email, it just isn’t going anywhere. Think about it: the first activity of many people’s work day is to check emails, and the default activity when idle – like waiting in line or hanging out … Continue reading Why Email Marketing Is Still One of the Best Customer Acquisition Channels of 2017

Mother’s Day Email Report: Tablet Email Read Lengths Were High

Kristen Dunleavy — May 23, 2017 Follow @KristenWritesIt— May 23, 2017 Email marketers – especially those in retail – love Mother’s Day. It’s an opportunity to deliver great experiences for shoppers and showcase their best products in a new light. But inboxes are also inundated with deals during Mother’s Day weekend. It’s not enough to … Continue reading Mother’s Day Email Report: Tablet Email Read Lengths Were High

How a free email course can help you sell more physical products

Contributor Ben Jacobson shares step-by-step instructions for building a free online course that will lead to a highly targeted list of people who are ready to buy. Ben Jacobson on May 16, 2017   Although e-commerce business success can be elusive, today’s ad targeting tech and drip email solutions are opening up some significant opportunities … Continue reading How a free email course can help you sell more physical products