Category Archives: Marketing AI Technology

Why you’re not getting credit for your marketing efforts — and how AI can help

Are your exceptional marketing efforts going unnoticed? Explore how AI can help turn the tide in your favor. Theresa Kushner on September 25, 2023 “It was a great quarter,” the senior executive said as he raised his glass to toast the winning district sales manager. “You guys did me proud.”  The company had just made … Continue reading Why you’re not getting credit for your marketing efforts — and how AI can help

How AI can help address the marketing ops talent shortage

Marketing operations is facing a talent crisis. How much can AI technology help without damaging your brand? Ali Schwanke on April 25, 2023 You can’t go anywhere these days without encountering a hyped conversation about AI. That’s fitting, given how it is changing the scope of work in many industries. However, as martech evolves, marketing … Continue reading How AI can help address the marketing ops talent shortage

Mailchimp, Sprout Social lead this week’s AI-powered martech releases

Here’s your guide to all the AI-powered martech products, platforms and features that came to market this week Constantine von Hoffman on April 13, 2023 Artificial intelligence (AI) is sprouting everywhere in marketing technology. While it has been a part of many products for some time, ChatGPT’s launch made the topic white-hot. As a result, … Continue reading Mailchimp, Sprout Social lead this week’s AI-powered martech releases