Category Archives: Branding In Social Media

The One Question You Should Ask Every Time You Consider Using Hashtags In Your Brand’s Posts

Sahail Ashraf — November 9, 2017 Follow @BizGrowInsights — November 9, 2017 Okay, hashtags are not a new invention, and we have all seen how they can be used to a brand’s advantage. We also know how hashtags can go horribly wrong (but this is not likely to happen to any digital agency that has … Continue reading The One Question You Should Ask Every Time You Consider Using Hashtags In Your Brand’s Posts

Increasing expectations will alter the media agency’s paradigm — and brands will feel that shift

As brands demand the level of reporting that Google, Facebook and Amazon deliver, media agencies are being forced to evolve technologically. Columnist Rob Rasko discusses what marketers need to know about this new media agency. Rob Rasko on October 23, 2017 Media agencies are facing tremendous pressure these days, much of it stemming from marketer … Continue reading Increasing expectations will alter the media agency’s paradigm — and brands will feel that shift

But do you love me? A brand intimacy agency ranks brands based on emotional connections to consumers

MBLM’s 2017 brand intimacy report ranks 386 brands across 15 industries based on emotional connections brands have with consumers. Amy Gesenhues on October 6, 2017    Everyone has a favorite coffee brand, or maybe a tech brand they are forever tied to — standing in line to buy the latest gadget at every launch. I … Continue reading But do you love me? A brand intimacy agency ranks brands based on emotional connections to consumers

4 Step Guide To Creating A Facebook Content Strategy For Your Brand

Ivan Ivanov — September 21, 2017 — September 21, 2017 There’s no doubt that Facebook is one of the top social media platforms. With a constant user growth and adapting to a new network paradigm shift towards more engaging content, Facebook is not MySpace or Friendster. It has established itself to be a spot for … Continue reading 4 Step Guide To Creating A Facebook Content Strategy For Your Brand

How Brand Consistency on Social Media is Critical for Your Customers

Janet Church — September 4, 2017 Follow @JanetChurch — September 4, 2017 LoboStudioHamburg / Pixabay To attract and secure customers in today’s competitive business landscape, it is essential for every company to deliver a consistent brand image. for success and survival. As mentioned in Forbes, “consistency is the key to successful branding and consistency goes … Continue reading How Brand Consistency on Social Media is Critical for Your Customers

10 Powerful Ways To Get Your Brand Noticed Online

Warren Knight — July 31, 2017 Follow @warrenknight — July 31, 2017 Did you know that 72% of marketers worldwide said that relevant content creation was the most effective tactic? Getting noticed by your target audience online can be extremely challenging, especially as a small business competing with larger companies that have already built trust … Continue reading 10 Powerful Ways To Get Your Brand Noticed Online

How to Utilize Instagram and Snapchat’s Latest Updates for Your Brand

Danica Barnett — June 16, 2017 — June 16, 2017 rawpixel / Pixabay Is Instagram the new Snapchat? After adding a few new features to the photo sharing app this month, the Instagram update has once again mimicked Snapchat’s success. The new features, which includes face filters and searchable stories, will help Facebook and Instagram … Continue reading How to Utilize Instagram and Snapchat’s Latest Updates for Your Brand