Category Archives: Business Planning

Video Marketing Strategy; The Importance of Effective Planning Before Execution

Joshua Sleigh — April 22, 2018 — April 22, 2018 According to a recent study, 75% of video viewers report that they will click through to a website after watching a high quality video. It’s clear that video is an effective tool for engaging with digital consumers, but only if it’s done right. Producing high … Continue reading Video Marketing Strategy; The Importance of Effective Planning Before Execution

How to Use ‘Lean Planning’ to Develop Your Business

Sabrina Parsons — December 18, 2017 — December 18, 2017 geralt / Pixabay 200-page business plan documents are cumbersome projects that often render themselves obsolete in a fraction of the time it took to initially create the document. Declaring business plans “dead”, however, removes too much of the responsibility around planning as an entrepreneur, often … Continue reading How to Use ‘Lean Planning’ to Develop Your Business