Kathy Richardson-MauroJune 7, 2015 Bob owned and operated a profitable printing business for over 30 years. His son Jason was active in the business as the VP of sales and Bob had been grooming him to take over the company since he came on board about 3 years ago. Unfortunately Bob never really spoke to … Continue reading Business Transition Lessons Learned: Making Sure Your Successor Wants to Take Over the Business
Liz KislikMay 5, 2015 It’s awful to work with someone who’s passive-aggressive. You may think you have a clear agreement with a colleague, about concepts, details or both, but then nothing happens. The individual seems fully on board in meetings and public settings, but when it’s time to take action, they won’t pull the trigger, … Continue reading Do You Work with Someone Who Rolls Over and Plays Dead?
Erik Sass @eriksass1, (April 09, 2015) After two years in which Tumblr was for the most part allowed to manage its own affairs, Yahoo is moving to begin exercising more direct control over the social blogging platform it acquired for $1.1 billion in May 2013, according to The Information, which first reported the news on … Continue reading Yahoo Exerts More Control Over Tumblr
Personal Branding BlogApril 7, 2015 LinkedIn has put together a great infographic a few weeks ago showing how the workplaces has changed over the years. This week, I would like to share this infographic with you. Everyone is aware that as the technology evolves, our lives evolve with it. Especially, after the mid-90s, the way … Continue reading How the Workplace Has Changed Over the Years [Infographic]
Tim SouloMarch 17, 2015 How many of your website visitors end up on your email list? I’ve tried all sorts of things: popups, slide-in forms, feature boxes, hellobars, etc. But my conversion rate never went beyond 3% (actually 2.67% was my peak value). So when I saw a blogger stating that the average conversion rate … Continue reading How To Increase Your Email Signups By Over 600% Using This Cool Tactic
Joshua MarchMarch 3, 2015 My personal journey in helping companies manage social media started squarely in marketing. I founded iPlatform in 2008, which became one of the world’s first Preferred Developers for Facebook. We had great success building innovative Facebook applications for major brands like Swatch, The Economist, McDonalds and many more. At the time, these applications were … Continue reading CMOs: It’s Time to Hand Over Inbound Social Media
Business.comFebruary 20, 2015 We are living in the social age; where we all have the power and the potential to have our opinions heard by millions. With every social post you distribute, you’re actively impacting your image and contributing to your social print. There are thousands of articles online promoting what should be included in … Continue reading Quality Over Quantity: Sharing Facebook Like-Bait is Ruining Your Credibility
PrialtoFebruary 10, 2015 Even if Valentine’s Day isn’t at the top of your list of holidays to celebrate, your wife might feel differently about that. But Valentine’s Day is not just about celebrating your undying love for your spouse, you should also be thinking about your customers! I know what you are thinking. “But Valentine’s … Continue reading How a Virtual Assistant Can Make Your Customers Fall In Love With You All Over Again
Daniel VacziJanuary 3, 2015 Building a new website is an exciting time for a company as well as for the people involved. A new website usually represents company initiatives like a new focus on marketing, new products lines or service offerings. But as with any part of brand building, the path to a great website … Continue reading 4 Things That Cause Website Development To Go Over Budget
Clearstream study finds 63 of video impressions won in November did not meet advertiser criteria. Ginny Marvin on December 23, 2014 Clearstream, a platform that helps advertisers increase online viewability of their videos, released data this week showing wide gaps in the impressions advertisers think they’re buying and the impression that actually gets served. … Continue reading Video RTB Misses The Mark Over Half The Time
