Thomas Griffin January 8, 2021 Opt-in popup forms have generally had a bad reputation because they were misused in the early days of the internet. And for good reason. Who wants to have popups forced on them as soon as they arrive on a web page? Many popup forms were also difficult to close and … Continue reading 5 Best Ideas For Personalizing Your Opt-in Popup Form
Angela Hausman, PhD December 28, 2020 Did you know that poorly designed websites can kill your online performance and damage your reputation? Check out this 2020 award-winning web design for a French company. Note the clean lines, the dramatic images, and easy navigation that make this website both functional and visually appealing. In fact, a … Continue reading Poorly Designed Websites Can Kill Your Performance and Reputation
Andy Woods December 26, 2020 “When a customer enters my store, forget me. They are king.” John Wannamaker, one of America’s advertising pioneers, is quoted as saying “When a customer enters my store, forget me. He is king.” Well, this attitude is as true for early 20th-century American department stores as it is for website … Continue reading How to Build a Website For Your Customers, Not Yourself
Kristin Zhivago December 22, 2020 A good website design will grow your business; a bad website design will kill it. It is definitely possible to create a website and then watch it suck revenue right out of your company. We wouldn’t like that to happen to you. Here is our advice for avoiding the top … Continue reading Death by Website: 5 Website Design Mistakes to Avoid
Baylor Cherry September 14, 2020 Modern website design is a relative phrase. Some people might think a website designed in 2010 is modern, while others in the web design field have seen so many new things in the past year, that anything pre-2019 is already outdated. The thing we notice most is that modern website … Continue reading 10 Elements of Modern Web Design That Drive Engagement (+ Examples)
Erika Giles August 27, 2020 With all the talk about landing pages in the digital marketing world, it’s vital not to overlook the role of a website’s homepage. Your homepage is your virtual curb appeal, and it is essential to manage your curb appeal to keep visitors coming to your site for the best user … Continue reading The 30 Best Homepage Design Examples in 2020
Ashley Hill — June 11, 2020 Much like outdated home decor, sometimes we have to strip the “walls” of our websites and update things—or at the very least, apply a fresh coat of paint in a more modern color. From time to time these renovations are necessary in our homes and on our websites. … Continue reading Redesigning Your Website in 2020: Everything You Need to Know
Angela Foglesong — June 11, 2020 If you have a website that is more than two years old since its last update, it may be time for a website redesign. A vital activity from a marketing perspective is to keep the look of your website fresh and current. Remember, design and what’s considered modern changes … Continue reading Website Redesign: What You Must Know for Marketing
Angela Hausman, PhD — May 13, 2020 When designing or doing a significant re-design of your website or other online properties, missteps that potentially damage your digital performance abound, meaning you fail to capitalize on the opportunities presented or even face poor returns on your investment. Major designs involve a multitude of decisions, each working … Continue reading Web Design Decisions that Damage your Digital Performance
Dan Moyle — April 7, 2020 If you’re considering a redesign of your company’s website, you may have any number of reasons. We’ve heard them all. It feels old The competition just launched a new look You’ve recently rebranded or refreshed your brand You’re a new marketing manager and want to make a splash You … Continue reading How to Start a Website Redesign
