Category Archives: Web Design Guidelines

3 Tips for Using Motion + Animation in Your B2B Website Design

Kara Jensen — March 20, 2018 Follow @BopDesignSD — March 20, 2018 Motion and animation in web design are great tools for conveying messages or feelings, drawing attention to certain features, and explaining complex topics. There are a lot of B2B websites out there that are using motion and animation in interesting, unique ways. There … Continue reading 3 Tips for Using Motion + Animation in Your B2B Website Design

Don’t Wait For the Next Redesign to Make Website Improvements

Tim Asimos — January 18, 2018 Follow @timasimos — January 18, 2018 Your firm’s website is arguably your most valuable marketing asset in today’s digital-centric, modern marketing ecosystem. It deserves ongoing attention and resources, and as a result, making regular website improvements should be a top priority. You simply can’t have a set it and … Continue reading Don’t Wait For the Next Redesign to Make Website Improvements

3 Steps to Design Consistency for Your Personalized Experiences

Amie Levasseur — January 16, 2018 — January 16, 2018 Personalizing a site or app is a great way to create a relevant and engaging experience for a visitor or user. In many cases, a personalized experience is so subtle that visitors will not even realize that they are experiencing personalization. Instead, it just feels … Continue reading 3 Steps to Design Consistency for Your Personalized Experiences

Going for Gold with a Responsive Theme

Obinna Morton — December 29, 2017 Follow @turnsofphrase_ — December 29, 2017 You’re doing well. Your company is swimming, metaphorically speaking, like an Olympian, a gold medaling Olympian, and you know your company is performing well because your product or services helped this particular client get more business. “Wow, thanks,” you respond emphatically. “Just one … Continue reading Going for Gold with a Responsive Theme