Category Archives: Outsourcing

Selecting The Right Marketing Agency For Your Small Business

Gee Ranasinha — April 19, 2019 Follow @KEXINO — April 19, 2019 Finding a marketing agency that checks all the boxes for your particular business needs can be a stressful and laborious experience. Whether you’ve appointed agencies in the past or this is your first time, there’s a bewildering array of choice. Go for a … Continue reading Selecting The Right Marketing Agency For Your Small Business

Keeping Your Agency Longer Benefits Your Brand; Here’s How to Maximize Those Relationships

Kip Botirius — March 11, 2019 Follow @https://twitter.com/kbotirius?lang=en — March 11, 2019 For many businesses, retaining agency expertise is a huge obstacle rather than a strategic advantage. Research from content intelligence platform Vennli indicates that the average relationship between a client and an agency lasts just two to four years. Without a doubt, transitioning from … Continue reading Keeping Your Agency Longer Benefits Your Brand; Here’s How to Maximize Those Relationships

Agency Hacks: Stop Prioritizing Revenue and Headcount, and 9 More Tips

Karl Sakas — March 7, 2019 Follow @KarlSakas — March 7, 2019 Many “agency hacks” are dangerous shortcuts. Try these instead. Looking for “agency hacks”? Everyone wants a shortcut in life—but hard problems rarely have easy solutions. That’s especially true at agencies, which have a lot of moving parts. Yet people still want magical shortcuts, … Continue reading Agency Hacks: Stop Prioritizing Revenue and Headcount, and 9 More Tips

5 Criteria for Selecting a Professional Services Marketing Agency

Lee Frederiksen — February 24, 2019 Follow @hingemarketing — February 24, 2019 As professional services firms continue to place greater emphasis on their own marketing, they are looking outward for expertise in the multitude of disciplines that make up a modern marketing campaign. With so many choices to consider, it’s becoming harder for companies to … Continue reading 5 Criteria for Selecting a Professional Services Marketing Agency

How to Find and Hire the Best Freelancers for Your Business: 5 Practical Steps

Delia Tugui — February 7, 2019 — February 7, 2019 As more and more talented professionals switch from a 9-to-5 job to working remotely, finding skilled, trustworthy freelancers will increasingly become a convoluted subject both for small businesses and large companies. This article will walk you through a straightforward process that will help you find … Continue reading How to Find and Hire the Best Freelancers for Your Business: 5 Practical Steps