Category Archives: Startups

3 Misconceptions About Start-ups

by Lindsey Smith August 2, 2016August 2, 2016 Whether it be online or offline, aspiring entrepreneurs are constantly generating creative ideas; gathering groups of friends, colleagues or investors; and starting a business, hoping to generate revenue and shock their industries. With this ongoing start-up boom, various misconceptions and myths begin to arise about the method … Continue reading 3 Misconceptions About Start-ups

5 Alternative Ways to Fund Your Startup Marketing

by Tahir Akbar February 16, 2016 Follow @tahirakbrFebruary 16, 2016 Starting a business is an exciting endeavor but equally challenging as well. Particularly with the proven failure of traditional belief “build and they will come”, overnight success stories seem fake. Those motivational stories you hear are often result of years of hard work, consistent efforts, … Continue reading 5 Alternative Ways to Fund Your Startup Marketing

Marketing Your Startup

by Angela Hausman, PhD February 4, 2016 Follow @MarketingLetterFebruary 4, 2016 For many startups, marketing is somewhat of an afterthought. Sure, marketing takes money away from other activities and requires some unique talents, but can your startup afford to ignore or shortchange marketing? Inc says 2 related factors explain why some startups fail while others … Continue reading Marketing Your Startup

4 Easy-to-Implement Tips for Startups Looking to Save Money

by Lucas Miller February 3, 2016 Follow @EchelonCopyFebruary 3, 2016 Were you ever involved in Boy Scouts? If so, you might recall having recited the following a time or two: “A Scout is trustworthy, loyal, helpful, friendly, courteous, kind, obedient, cheerful, thrifty, brave, clean and reverent.” Not a bad motto to live by, right? That … Continue reading 4 Easy-to-Implement Tips for Startups Looking to Save Money