Tag Archives: others

Email marketers: Keep growing, but also take the time to teach others

Email Marketing Tips

Email marketing has a high burnout rate so to advance our industry, we must take more responsibility to educate our successors. Ryan Phelan on December 18, 2019 It has been a heck of a year for email marketers – not just professionally but for the industry at large. I’ve worked with an amazing collection of … Continue reading Email marketers: Keep growing, but also take the time to teach others →

Yelp Personalizes Local Queries And Results To Gain Lead On Google, Others

Yelp

Yelp Personalizes Local Queries And Results To Gain Lead On Google, Others by Laurie Sullivan , Staff Writer @lauriesullivan, August 27, 2019 Yelp launched a feature in its app on Tuesday that allows users to personalize what they see in the app. Now when two users with different lifestyles open up the Yelp app from the … Continue reading Yelp Personalizes Local Queries And Results To Gain Lead On Google, Others →

The Envy Trap: Why We Compare Ourselves to Others and How to Stop It

Personal Development

Mayo Oshin — July 5, 2019 Follow @mayowaoshin — July 5, 2019 In 2011, Mina Cikara, a social psychologist at Harvard University, recruited 18 hardcore baseball fans who supported either the Red Sox or Yankees—arguably the fiercest rivalry in American sports. 1 Cikara, Mina; Botvinick, Matthew M.; Fiske, Susan T. (2011-03-01). “Us Versus Them Social … Continue reading The Envy Trap: Why We Compare Ourselves to Others and How to Stop It →

Servant Leadership 101: Empower and Enable Others – Part 2

Leadership Lessons

Stephanie Ockerman — January 8, 2019 Follow @thetravelchica — January 8, 2019 Now that we’ve covered the essentials of self-organization and intrinsic motivation, let’s dive into how you make decisions that enable and empower others. There is no recipe to follow. There is no map to navigate. You need a compass because your actions must … Continue reading Servant Leadership 101: Empower and Enable Others – Part 2 →

Google, Facebook, Others Pitch In-App Ads’ Brand Safety

Branding In Social Media

Google, Facebook, Others Pitch In-App Ads’ Brand Safety by Laurie Sullivan  @lauriesullivan, March 15, 2018 Many more major brands are pumping big advertising dollars into mobile games, pushing Google, Facebook and others into the in-app gaming ad space. Some believe this is in response to brands searching for a secure, safe place to run video … Continue reading Google, Facebook, Others Pitch In-App Ads’ Brand Safety →

How Millennials (And Others) Use Social Media For Brand Accountability

Branding Lessons

Brooke B. Sellas — August 30, 2017 Follow @madSMscientist — August 30, 2017 Brand accountability is a growing trend with how consumers are using social media today. This means your worst brand behavior is paraded online for potential customers to consume. How is this impacting your brand reputation and purchasing decisions from would-customers? We’re dissecting … Continue reading How Millennials (And Others) Use Social Media For Brand Accountability →

Facebook wants to show brands how its ads measure up against TV, others

Facebook Engagement

Facebook’s latest measurement news explained using sports analogies. Tim Peterson on September 21, 2016    On Wednesday, Facebook announced a wave of ad measurement news that even Facebook’s VP of measurement, Brad Smallwood, admitted were eyeball-glazing in their nitty-grittiness. But as boring or inside-baseball as they may seem, they’re important. So it’s important to explain … Continue reading Facebook wants to show brands how its ads measure up against TV, others →

Sprinklr vs. Adobe vs. Oracle vs. Salesforce vs. The Others: Which Social Management Is Really Best?

Social Media Tools

by Brannon Brooks Follow @killbrannonSeptember 2, 2016 You need to manage your social presence if you’re going to make sure your business flourishes. Today, there are 70% of Americans with at least one social account. This makes it critical that every business is managing their brand reputation online. It’s a time-consuming venture, and one that … Continue reading Sprinklr vs. Adobe vs. Oracle vs. Salesforce vs. The Others: Which Social Management Is Really Best? →

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