Neural network usage has reportedly improved its search results, photo classification abilities and Waitlist accuracy. Nicola Agius on October 24, 2023 Yelp has announced improvements to its ad-targeting capabilities through the expansion of its neural network usage. The search engine announced that this strategy would also improve: The quality of its search results. Its photo … Continue reading Yelp unveils enhanced ad targeting
Category Archives: Yelp
Yelp Adds Tinuiti, Assembly, Performics To Roster For Its Agency Development Program
Yelp Adds Tinuiti, Assembly, Performics To Roster For Its Agency Development Program by Laurie Sullivan , Staff Writer @lauriesullivan, June 14, 2023 Yelp has added three partners — Tinuiti, Assembly, and Performics — to its Agency Development Program. The program provides an education series, unique insights, innovative advertising opportunities and pilot programs for media agencies interested … Continue reading Yelp Adds Tinuiti, Assembly, Performics To Roster For Its Agency Development Program
Yelp Guest Manager Propped Up By Google And Toast
Yelp Guest Manager Propped Up By Google And Toast by Laurie Sullivan , Staff Writer @lauriesullivan, May 15, 2023 Yelp on Monday announced a series of integrations and features for Yelp Guest Manager to give restaurants access to the largest diner network and give front staff with more control to help run a smoother shift and … Continue reading Yelp Guest Manager Propped Up By Google And Toast
Yelp Data Shows Success Comes More Easily When Brands Build Community
Yelp Data Shows Success Comes More Easily When Brands Build Community by Laurie Sullivan @lauriesullivan, April 13, 2023 Yelp debuted its first Most Loved Brands list on Thursday based on the company’s data, highlighting the best-in-class restaurants and retailers. The list of the 50 most-loved restaurants, food and retail brands, according to the Yelp community, … Continue reading Yelp Data Shows Success Comes More Easily When Brands Build Community
5 Yelp facts business owners should know (but most don’t)
Business owners: Yelp doesn’t have to be a source of anxiety! Here’s how you can make the review site work for you. Brian Patterson on December 1, 2022 If you ever want to hear a business owner rant, just grab some popcorn and casually bring up Yelp. The mere mention of the controversial company’s name … Continue reading 5 Yelp facts business owners should know (but most don’t)
Seismic Shift: Yelp Data Finds Non-Downtown Business Growth Outpaces Downtown
Seismic Shift: Yelp Data Finds Non-Downtown Business Growth Outpaces Downtown by Laurie Sullivan @lauriesullivan, October 4, 2022 Evaluating six major cities across the U.S., Yelp data shows that the average yearly business growth in non-downtowns has almost tripled that of downtown areas from April 2020 to April 2022, compared with between April 2017 and April 2019. Growth of business … Continue reading Seismic Shift: Yelp Data Finds Non-Downtown Business Growth Outpaces Downtown
Yelp finds evidence of ‘shrinkflation’ in restaurant reviews
By Sam Becker July 20, 2022 Consumers are already feeling the squeeze as inflation soared above 9% in June, and evidently, many are feeling additional pressure in the form of “shrinkflation.” That’s according to the latest data from the Yelp Economic Average (YEA) report for Q2 2022, which finds that consumers are … Continue reading Yelp finds evidence of ‘shrinkflation’ in restaurant reviews
Yelp Cracks Down On Compensated Reviews
Yelp Cracks Down On Compensated Reviews by Laurie Sullivan , Staff Writer @lauriesullivan, April 25, 2022 Yelp called on other platforms Monday to crack down on reviewers getting paid to review products and services. The company on Monday called on other platforms, albeit buried at the bottom of its post, to work with Yelp to stop … Continue reading Yelp Cracks Down On Compensated Reviews
Yelp's, Google's Millions Of Reviews Woo Advertisers, Consumers
Yelp’s, Google’s Millions Of Reviews Woo Advertisers, Consumers by Laurie Sullivan , Staff Writer @lauriesullivan, February 2, 2022 Local knowledge and personal experience make online reviews helpful when consumers search for what to buy, where to stay or what to eat. But the online industry has grappled for years with untrustworthy and fake reviews, requiring companies … Continue reading Yelp's, Google's Millions Of Reviews Woo Advertisers, Consumers
Yelp Looks To Help Service Businesses Stand Out On Its Platform
Yelp Looks To Help Service Businesses Stand Out On Its Platform by Laurie Sullivan , Staff Writer @lauriesullivan, October 12, 2021 Yelp announced new features Tuesday for businesses that provide a service, as well as the users who search for them. The new features include custom search filters, a new review flow, themed ads and Project Cost Guides. Yelp … Continue reading Yelp Looks To Help Service Businesses Stand Out On Its Platform