Business owners: Yelp doesn’t have to be a source of anxiety! Here’s how you can make the review site work for you. Brian Patterson on December 1, 2022 If you ever want to hear a business owner rant, just grab some popcorn and casually bring up Yelp. The mere mention of the controversial company’s name … Continue reading 5 Yelp facts business owners should know (but most don’t)
Category Archives: Yelp
Seismic Shift: Yelp Data Finds Non-Downtown Business Growth Outpaces Downtown
Seismic Shift: Yelp Data Finds Non-Downtown Business Growth Outpaces Downtown by Laurie Sullivan @lauriesullivan, October 4, 2022 Evaluating six major cities across the U.S., Yelp data shows that the average yearly business growth in non-downtowns has almost tripled that of downtown areas from April 2020 to April 2022, compared with between April 2017 and April 2019. Growth of business … Continue reading Seismic Shift: Yelp Data Finds Non-Downtown Business Growth Outpaces Downtown
Yelp finds evidence of ‘shrinkflation’ in restaurant reviews
By Sam Becker July 20, 2022 Consumers are already feeling the squeeze as inflation soared above 9% in June, and evidently, many are feeling additional pressure in the form of “shrinkflation.” That’s according to the latest data from the Yelp Economic Average (YEA) report for Q2 2022, which finds that consumers are … Continue reading Yelp finds evidence of ‘shrinkflation’ in restaurant reviews
Yelp Cracks Down On Compensated Reviews
Yelp Cracks Down On Compensated Reviews by Laurie Sullivan , Staff Writer @lauriesullivan, April 25, 2022 Yelp called on other platforms Monday to crack down on reviewers getting paid to review products and services. The company on Monday called on other platforms, albeit buried at the bottom of its post, to work with Yelp to stop … Continue reading Yelp Cracks Down On Compensated Reviews
Yelp's, Google's Millions Of Reviews Woo Advertisers, Consumers
Yelp’s, Google’s Millions Of Reviews Woo Advertisers, Consumers by Laurie Sullivan , Staff Writer @lauriesullivan, February 2, 2022 Local knowledge and personal experience make online reviews helpful when consumers search for what to buy, where to stay or what to eat. But the online industry has grappled for years with untrustworthy and fake reviews, requiring companies … Continue reading Yelp's, Google's Millions Of Reviews Woo Advertisers, Consumers
Yelp Looks To Help Service Businesses Stand Out On Its Platform
Yelp Looks To Help Service Businesses Stand Out On Its Platform by Laurie Sullivan , Staff Writer @lauriesullivan, October 12, 2021 Yelp announced new features Tuesday for businesses that provide a service, as well as the users who search for them. The new features include custom search filters, a new review flow, themed ads and Project Cost Guides. Yelp … Continue reading Yelp Looks To Help Service Businesses Stand Out On Its Platform
Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing
Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing by Laurie Sullivan , Staff Writer @lauriesullivan, August 6, 2021 Yelp could become an informative search tool to research businesses requiring proof of vaccination. This week the company announced a “Proof of vaccination required” and “All staff fully vaccinated” label on its review site to … Continue reading Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing
Yelp Builds Out COVID-19 Section, As Data Reveals Larger Economic Impact
Yelp Builds Out COVID-19 Section, As Data Reveals Larger Economic Impact by Laurie Sullivan , Staff Writer @lauriesullivan, June 17, 2020 In a push to help businesses as they re-open, Yelp says it will continue to build out its COVID-19 Section to help businesses that were temporarily shut down during the COVID-19 pandemic. Since March 1, … Continue reading Yelp Builds Out COVID-19 Section, As Data Reveals Larger Economic Impact
Yelp Search Filter Identifies Local Businesses With Virtual Offerings
Yelp Search Filter Identifies Local Businesses With Virtual Offerings by Laurie Sullivan @lauriesullivan, May 4, 2020 In a series of features introduced Monday, Yelp now supports a search filter for companies offering virtual services such as yoga classes at 24/Hour Fitness, as well as therapy sessions, tax services, or tutoring sessions at other nearby businesses. … Continue reading Yelp Search Filter Identifies Local Businesses With Virtual Offerings
Yelp Launches Store Visits, Video Ad Unit To Drive Company’s Growth
Yelp Launches Store Visits, Video Ad Unit To Drive Company’s Growth by Laurie Sullivan @lauriesullivan, February 12, 2020 Yelp Store Visits, which measures online to offline store visits, and Showcase Ads with Video launched Tuesday — just days before the company is set to report fourth-quarter 2019 earnings. RBC Capital Markets forecasts that revenue will … Continue reading Yelp Launches Store Visits, Video Ad Unit To Drive Company’s Growth