Category Archives: Yelp

Yelp's, Google's Millions Of Reviews Woo Advertisers, Consumers

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Yelp’s, Google’s Millions Of Reviews Woo Advertisers, Consumers by Laurie Sullivan , Staff Writer @lauriesullivan, February 2, 2022 Local knowledge and personal experience make online reviews helpful when consumers search for what to buy, where to stay or what to eat. But the online industry has grappled for years with untrustworthy and fake reviews, requiring companies … Continue reading Yelp's, Google's Millions Of Reviews Woo Advertisers, Consumers →

Yelp Looks To Help Service Businesses Stand Out On Its Platform

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Yelp Looks To Help Service Businesses Stand Out On Its Platform by Laurie Sullivan , Staff Writer @lauriesullivan, October 12, 2021 Yelp announced new features Tuesday for businesses that provide a service, as well as the users who search for them. The new features include custom search filters, a new review flow, themed ads and Project Cost Guides. Yelp … Continue reading Yelp Looks To Help Service Businesses Stand Out On Its Platform →

Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing

Yelp

Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing by Laurie Sullivan , Staff Writer @lauriesullivan, August 6, 2021 Yelp could become an informative search tool to research businesses requiring proof of vaccination. This week the company announced a “Proof of vaccination required” and “All staff fully vaccinated” label on its review site to … Continue reading Heading Out: Yelp Vaccine Conundrum That Could Influence Google And Bing →

Yelp Builds Out COVID-19 Section, As Data Reveals Larger Economic Impact

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Yelp Builds Out COVID-19 Section, As Data Reveals Larger Economic Impact by Laurie Sullivan , Staff Writer @lauriesullivan, June 17, 2020 In a push to help businesses as they re-open, Yelp says it will continue to build out its COVID-19 Section to help businesses that were temporarily shut down during the COVID-19 pandemic. Since March 1, … Continue reading Yelp Builds Out COVID-19 Section, As Data Reveals Larger Economic Impact →

Yelp Search Filter Identifies Local Businesses With Virtual Offerings

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Yelp Search Filter Identifies Local Businesses With Virtual Offerings by Laurie Sullivan  @lauriesullivan, May 4, 2020 In a series of features introduced Monday, Yelp now supports a search filter for companies offering virtual services such as yoga classes at 24/Hour Fitness, as well as therapy sessions, tax services, or tutoring sessions at other nearby businesses. … Continue reading Yelp Search Filter Identifies Local Businesses With Virtual Offerings →

Yelp Launches Store Visits, Video Ad Unit To Drive Company’s Growth

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Yelp Launches Store Visits, Video Ad Unit To Drive Company’s Growth by Laurie Sullivan  @lauriesullivan, February 12, 2020 Yelp Store Visits, which measures online to offline store visits, and Showcase Ads with Video launched Tuesday — just days before the company is set to report fourth-quarter 2019 earnings. RBC Capital Markets forecasts that revenue will … Continue reading Yelp Launches Store Visits, Video Ad Unit To Drive Company’s Growth →

Yelp Personalizes Local Queries And Results To Gain Lead On Google, Others

Yelp

Yelp Personalizes Local Queries And Results To Gain Lead On Google, Others by Laurie Sullivan , Staff Writer @lauriesullivan, August 27, 2019 Yelp launched a feature in its app on Tuesday that allows users to personalize what they see in the app. Now when two users with different lifestyles open up the Yelp app from the … Continue reading Yelp Personalizes Local Queries And Results To Gain Lead On Google, Others →

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