by Larry Kim May 22, 2016May 22, 2016 It’s often said that competition is good for your business. It pushes you to be your best. Think Coca-Cola vs. Pepsi, Visa vs. MasterCard, Xbox vs. PlayStation, or Apple vs. Microsoft. Of course, part of the fun of rivalry is stealing customers from your rivals. You can … Continue reading 5 Brilliant Competitive Advertising Strategies to Outsmart Your Competition
by Danny Wong April 20, 2016 Follow @dannywong1190April 20, 2016 For eCommerce companies, building a brand offline is counterintuitive when, in most cases, 100% of their sales are generated online. But an increasing number of digital-first brands are relying on offline promotional tactics to grow their business. As standalone efforts, offline marketing campaigns can be … Continue reading 4 Brilliant Offline Marketing Campaigns for eCommerce Companies
by Jon Dickson February 23, 2016February 23, 2016 Facebook continue to take strides in developing timeline relevancy for pretty much all of its users. In January, they launched a tool to help your brand organically reach key segments of your audience based on specific user interests, without applying advertising spend. We’ve all been there, painstakingly … Continue reading 5 Ways To Use Facebook’s Audience Optimisation To Become A Brilliant Publisher
Peter StarkSeptember 8, 2015 I’ve worked on several executive coaching projects where one member of the team is a royal jerk. What makes someone a jerk? Here’s our definition: a jerk or jackass is someone who is rude, abrasive, condescending, undermines or puts others down, is arrogant, blames others, and, in a nutshell, is difficult … Continue reading How Do You Handle a Brilliant Jerk?
Mikey RoxApril 15, 2015 Whether you’re part of the vengeful Kanye camp in your feelings toward Taylor Swift or you harbor undying love for her like her bestie Lorde, there’s no denying this: She’s as smart a businesswoman as they come, and she’s making all the right moves. That’s lucky for you, because Taylor Swift … Continue reading 9 Brilliant Business Lessons You Can Learn From Taylor Swift
by Elena Vakhromova April 13th, 2015 Elena Vakhromova Elena Vakhromova is a blog editor at Freemake, a famous developer of free Windows tools. Elena loves sharing her expertise on blogging, SEO, and modern digital technology. 1 When you’re blogging for several years, you know how difficult it is to generate new post ideas. Especially when … Continue reading 5 Tactics To Get Brilliant SEO-Friendly Post Ideas
Margot da CunhaMarch 13, 2015 So your boss assigns you the task of building out your company’s AdWords account. Your heart sinks to the bottom of your chest, as flashbacks from high school of sitting in math class attempting to solve problems that appear unsolvable (because you failed to study) re-surface from the back of … Continue reading 6 Steps to Building a Brilliant Paid Search Account Structure
Jamin Andrews December 7, 2014 Being an artisan of web design can be incredibly satisfying. There’s nothing like crafting a site that seamlessly blends a bit of technical wizardry with a creative edge to produce something that powerfully engages the end user and enhances the way they browse online. The challenge with working in … Continue reading 5 Brilliant Sources of Inspiration For Web Designers
By Jared Flamm, Published October 23, 2014 Email remains the best digital channel for ROI. However, like everything else email can be spiced up for a better user experience and to drive more conversions. Thankfully there’s been a growing number of tools out there that have been created to solve our collective email nightmares. Best … Continue reading 13 Brilliant Email Marketing Tools for the Savvy Marketer
