Category Archives: Facebook Business

Did the Facebook Ads boycott actually work?

Ad spending data from thousands of advertisers suggests the boycott had little impact on Facebook’s revenues. Greg Sterling on July 30, 2020 Despite the participation of more than 1,100 companies, including many household brands, it’s unlikely that the Stop Hate for Profit Facebook ad boycott had a significant impact on the company’s revenues. The social … Continue reading Did the Facebook Ads boycott actually work?

Should You Advertise on Facebook Amidst “Stop Hate for Profit” Campaign?

Emily Carroll July 30, 2020 The Anti-Defamation League launched the Stop Hate for Profit campaign early this summer to shine a light on tech companies failing to do enough to stop the spread of hate speech and misinformation on their digital platforms. Facebook specifically has received a great amount of this backlash. As a result, … Continue reading Should You Advertise on Facebook Amidst “Stop Hate for Profit” Campaign?

6 Quick Tips for Creating eCommerce Facebook Video Ads that Covert [+ Examples]

Mushon Heinisch — May 27, 2020 Want to create eCommerce Facebook video ads that boost sales like no one’s business? You’ve come to the right place! In this quick, no-nonsense guide, our Head of Media and PPC guru gives you six super easy tips to get your Facebook ads converting. These foolproof, must-do expert tips … Continue reading 6 Quick Tips for Creating eCommerce Facebook Video Ads that Covert [+ Examples]

Your Business Needs Facebook, More Than You Think

Rilee Viggers — March 22, 2020 With multiple social media platforms out there, it can sometimes feel overwhelming trying to decide where exactly to invest your time and money. Each platform captivates it’s own audience, and caters to a specific demographic of people. LinkedIn is considered a business platform, Instagram is for the creative millennial … Continue reading Your Business Needs Facebook, More Than You Think

4 Advertising Tools That Will Help Increase Your ROI From Facebook

Susan Gilbert — December 7, 2019 Follow @SusanGilbert Today I have some advertising resources to help you improve your ROI from Facebook. Social media advertising has become the new normal for campaign management and brand growth. Facebook ads can help increase your reach and drive customers to your products and services. Would you like to … Continue reading 4 Advertising Tools That Will Help Increase Your ROI From Facebook

5 Tips to Trick Out Your Facebook Business Page

Laura Donovan — October 14, 2019 Follow @thewordpro geralt / Pixabay Facebook is the biggest social platform; business pages are terrific marketing tools. Facebook Business Pages are free, increase awareness of your business, establish an online presence, and allow over 2 billion people to discover your business and what you do or sell. Business pages … Continue reading 5 Tips to Trick Out Your Facebook Business Page