Ad spending data from thousands of advertisers suggests the boycott had little impact on Facebook’s revenues. Greg Sterling on July 30, 2020 Despite the participation of more than 1,100 companies, including many household brands, it’s unlikely that the Stop Hate for Profit Facebook ad boycott had a significant impact on the company’s revenues. The social … Continue reading Did the Facebook Ads boycott actually work?
Emily Carroll July 30, 2020 The Anti-Defamation League launched the Stop Hate for Profit campaign early this summer to shine a light on tech companies failing to do enough to stop the spread of hate speech and misinformation on their digital platforms. Facebook specifically has received a great amount of this backlash. As a result, … Continue reading Should You Advertise on Facebook Amidst “Stop Hate for Profit” Campaign?
Mushon Heinisch — May 27, 2020 Want to create eCommerce Facebook video ads that boost sales like no one’s business? You’ve come to the right place! In this quick, no-nonsense guide, our Head of Media and PPC guru gives you six super easy tips to get your Facebook ads converting. These foolproof, must-do expert tips … Continue reading 6 Quick Tips for Creating eCommerce Facebook Video Ads that Covert [+ Examples]
Rilee Viggers — March 22, 2020 With multiple social media platforms out there, it can sometimes feel overwhelming trying to decide where exactly to invest your time and money. Each platform captivates it’s own audience, and caters to a specific demographic of people. LinkedIn is considered a business platform, Instagram is for the creative millennial … Continue reading Your Business Needs Facebook, More Than You Think
Susan Gilbert — December 7, 2019 Follow @SusanGilbert Today I have some advertising resources to help you improve your ROI from Facebook. Social media advertising has become the new normal for campaign management and brand growth. Facebook ads can help increase your reach and drive customers to your products and services. Would you like to … Continue reading 4 Advertising Tools That Will Help Increase Your ROI From Facebook
Laura Donovan — October 14, 2019 Follow @thewordpro geralt / Pixabay Facebook is the biggest social platform; business pages are terrific marketing tools. Facebook Business Pages are free, increase awareness of your business, establish an online presence, and allow over 2 billion people to discover your business and what you do or sell. Business pages … Continue reading 5 Tips to Trick Out Your Facebook Business Page
Shane Barker — September 26, 2019 Follow @shane_barker geralt / Pixabay Facebook ads are no longer set-it-and-forget-it way to attract leads. Facebook is now a crowded space where you need to pay thousands of dollars to get your brand noticed. If you want to thrive and beat your competitors, you need to develop an excellent … Continue reading How to Build a Rich Facebook Sales Funnel
Betsy Kent — July 12, 2019 Follow @bevisible — July 12, 2019 You know that little checkmark you see on some Facebook Business Pages that indicates it’s a verified business? You can get one, too. But before I explain how to verify your Facebook Page, here are 4 reasons why you should verify your Facebook … Continue reading Why You Should Verify Your Facebook Business Page Now
Victoria Taylor — March 11, 2019 — March 11, 2019 Being on Facebook almost seems like second nature now that businesses have gone digital. Facebook found that up to 78% of consumers using Facebook to find products and services, from business owners like you. But what if you’re not getting any customers from Facebook? In … Continue reading 7 Essential Tips to Optimize Your Facebook Business Page
Akvile DeFazio — March 5, 2019 — March 5, 2019 Let’s get down to business. That is why you’re here after all, isn’t it? You – or your clients –have products to sell. With that goal in mind, where do you go? Which channel offers access to your target audience and at the most cost-effective … Continue reading Facebook Ecommerce: The Complete Beginner’s Guide