Category Archives: Social Media Marketing

How Do I Use Pinterest for SEO and Social Media Marketing? Tips for Success

Garry Grant — March 10, 2018 Follow @seoinc — March 10, 2018 In our final post for the Pinterest series, we’re discussing how to make the most of Pinterest for SEO and Social Media Marketing. If you need to catch up, you can check out the first two posts: What is Pinterest? And the Beginner’s … Continue reading How Do I Use Pinterest for SEO and Social Media Marketing? Tips for Success

Social Media Marketing in 2018 –Trends and Tools for Success [Infographic]

Jomer Gregorio — March 1, 2018 Follow @JomerGregorio — March 1, 2018 Social media presence has become a necessity for most brands in the multi-channel era. Especially in this day in age where there are nearly three billion social media users around the globe, having a solid social media presence will be one of the … Continue reading Social Media Marketing in 2018 –Trends and Tools for Success [Infographic]

The 4 Critical Roles of Social Media in Demand Generation Marketing

Hannah Swanson — February 19, 2018 — February 19, 2018 geralt / Pixabay Social media still matters as a discovery tool for B2B decision-makers, so it should certainly matter to demand marketers. Research by CMI and SmartBrief found that social is a huge part of both how B2B buyers engage with brands, and how marketing … Continue reading The 4 Critical Roles of Social Media in Demand Generation Marketing

3 Examples of How – And Why – Social Responsibility Marketing Works

Tabitha Jean Naylor — February 15, 2018 Follow @TabithaNaylor — February 15, 2018 Why does your business exist? If your answer is to sell products and services, sorry, but you’ve failed this one-question exam. Of course you get into business to make money and be successful, but if that’s your only goal, your audience will … Continue reading 3 Examples of How – And Why – Social Responsibility Marketing Works

5 Best Practices for Effective Social Media Marketing in 2018

Tahir Akbar — February 12, 2018 Follow @tahirakbr — February 12, 2018 Think for a moment; can you ignore social media in today’s marketing? Of course not. Nobody can afford to lose a borderless market that is bigger than China and India combined. Owing to the same, companies are enthusiastically investing resources in social media … Continue reading 5 Best Practices for Effective Social Media Marketing in 2018

Reading Your Audience: How to Incorporate Psychology into Social Media Marketing

By Rohan Ayyar January 30th, 2018 Over the past decade, social media has become the domain where much of the world’s buzz takes place. By 2021, the number of users across the globe is expected to surpass the 3 billion mark. In addition to all the people talking, sharing, liking, and posting all over the place, … Continue reading Reading Your Audience: How to Incorporate Psychology into Social Media Marketing