Angela Hausman, PhD December 10, 2020 Social media is a powerhouse in the marketing world; both effective and reasonably priced. Since the eruption of digital marketing in the past 10 years, companies shift more of their marketing budget to social media and using the community built across social media platforms to engage people and beat … Continue reading Super Simple Social Media Marketing Tips to Beat Your Competition
Susan Gilbert December 2, 2020 Today I have some great resources that will bring more to your social media marketing in the coming year. In order to stay up to date with the latest technology it’s important to know about the latest tools that appeal to both desktop and mobile users. As we enter into … Continue reading Start 2021 With These Social Media Management Tools
Elena Iordache-Stoica November 16, 2020 2020 is close to an end and with everything that has happened in the world, I think it’s safe to say I’m not the only one who will not miss it. But before the end of the year, I wanted to take the time to reflect on what has forever … Continue reading How Has Digital Marketing Changed in 2020?
Dalia Dakkak November 13, 2020 With COVID-19 cases back on the rise, businesses that did not make changes after the first wave can expect an even greater impact this time around. As most marketers have experienced first-hand, the pandemic has had an impact on revenue due to a shift in consumer behavior. Product and service … Continue reading How Can Social Marketers Win the Holiday Season in Uncertain Times?
John Lincoln October 19, 2020 So you’re ready to enter the new year with a strong social media marketing strategy? If so, then follow along. In this guide, I’ll offer a beginner’s class on social media marketing. I’ll also show you how to get the jump on your competitors as we exit the pandemic. To … Continue reading Jumpstart Your Social Media Marketing for 2021
Katy French October 9, 2020 Most brands use social media to showcase their products and services, which makes sense. But social media can do so much more to bring your brand to life. These platforms are all about people connecting to people, so why not use them to show people who you are? Through culture … Continue reading 7 Creative Ways to Try Culture Marketing on Social Media
Alice Corner September 30, 2020 StartupStockPhotos / Pixabay Social media marketing is a visual heavy medium. From the Instagram Infographics currently dominating your feed, to the banners and videos you see on Twitter and Facebook. It can be difficult to know how to strike a balance between being “on brand” and “on trend”. You never … Continue reading On-Brand vs On-Trend: How to Pick the Right Visuals for Your Social Marketing
Pallavi Tyagi September 24, 2020 Generate leads and sales through social media with these tips. Why use social media for business? 43% of people use social media to research brands (Hootsuite, Feb’20). Which is why, every business wants to be on social media. Social media platforms give brands a chance to connect with their customers … Continue reading 6 Tips to Use Social Media for Organic Marketing
Jared Atchison September 4, 2020 It’s hard to deny the popularity of social media platforms like Facebook, Instagram, and Twitter. In fact, there’s a good chance you have one or more of these accounts for your business and in your personal life. Marketing with social media is becoming increasingly popular for brands across all industries, … Continue reading 4 Social Media Marketing Statistics You Need to Know
Jennifer Hanford August 12, 2020 I often hear the expression, “It’s just human nature,” to explain why people feel the way they do about things. You know what I’m talking about…feelings such as anger, laziness, forgetfulness, denial, greed. Do you see a pattern emerging here? When you think about it, human nature seems rather negative, … Continue reading How Your Vibe Attracts Your Social Media Tribe