Taylor Gordon — June 5, 2020 Working on your pricing strategy is one way to increase your income in 2019. Many freelancers and small business owners with service-based businesses make mistakes with pricing that cause them to leave money on the table. These are mistakes to avoid in 2019: Mistake #1: Racing competitors to the … Continue reading 4 Pricing Mistakes to Stop Making in 2020
Category Archives: Sales Strategy
Getting Out of the Phishing Net [Infographic]
Brian Wallace — April 22, 2020 In 2018 alone 83% of people received phishing emails. Did you know that 64% of businesses experienced phishing attacks? And attacks are increasing, from 2013 to 2018 attacks more than doubled. Why are phishing attacks on the rise? Because they’re rather effective since they exploit human nature rather than … Continue reading Getting Out of the Phishing Net [Infographic]
Etsy Fees: Complete Guide for Sellers
Michael Ugino — March 19, 2020 Etsy, with its focus on handmade and vintage items, is a great place for independent artists and crafters to set up their own shops and sell their wares. And today, more than 2.1 million people sell their products on Etsy. It’s free to join Etsy and set up a … Continue reading Etsy Fees: Complete Guide for Sellers
5 Powerful Sales Prospecting Strategies for SMEs
Mario Peshev — February 18, 2020 I remember landing my first consulting clients by sales prospecting through the following channels: Referral LinkedIn Cold outreach The first one came from a friend providing consulting in a different field. He did reach out to me and asked if I was interested – so that worked out pretty … Continue reading 5 Powerful Sales Prospecting Strategies for SMEs
10 Sales Incentives That Actually Motivate Sales Teams
Josh Bean — December 22, 2019 Motivating your sales team month after month is no easy task. Not all sales incentives are created equal. A gift card to a chic boutique might motivate one sales rep but bore another. A sales incentive is effective only if it’s something your team actually wants. And while we’re … Continue reading 10 Sales Incentives That Actually Motivate Sales Teams
Are You Ready to Manage Your Sales This Halloween?
Jayanti Katariya — October 22, 2019 Follow @moontechnolabs Autumn is around the corner and there is a slight chill in the air. The streets are covered in auburn leaves, the skies are clear and the excitement of the holidays permeates the very around us. Fall marks the beginning of a long stream of holidays, starting … Continue reading Are You Ready to Manage Your Sales This Halloween?
How to Know Which Marketing and Sales Strategy is Best
Steven Imke — October 1, 2019 Follow @SteveImke The primary concept to understand when trying to find the best marketing and sales strategy is that a small business has three basic strategies to drive revenue. They can be sales-led, market-led, or product-led. However, before we dive in, I once saw a great definition of sales … Continue reading How to Know Which Marketing and Sales Strategy is Best
How Marketing Can Motivate Sales (and Vice Versa)
Josh Swenson — August 13, 2019 — August 13, 2019 rawpixel / Pixabay We’ve all heard about the importance of sales and marketing alignment. It makes for a better business, it grows revenue, and overall it makes everyone happier. But what does sales and marketing alignment have to do with a referral strategy? A lot, … Continue reading How Marketing Can Motivate Sales (and Vice Versa)
Why Sales Follow Up is Critical [Infographic]
Stacey Rudolph — June 17, 2019 — June 17, 2019 Apart from the impulse purchases or basic buys, sales normally take place over a long period of time. When customers become cost-conscious and rational, it takes more than one follow up step to convince them to buy from you. Therefore following up after your sales … Continue reading Why Sales Follow Up is Critical [Infographic]
Getting Data on Sales Prospects Using Public Sources
Getting Data on Sales Prospects Using Public Sources As you know, sales prospecting is deeply intertwined with research. The information that you collect can inform your pitch, build rapport with the prospect, and shape your messaging. Ultimately, your research will drive your sales numbers. Yet prospect research, at its best, combination an understanding of their … Continue reading Getting Data on Sales Prospects Using Public Sources
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