Category Archives: Web Management Guidelines

Yandex Hyper-Targeted Ad Platform Uses Emails, Telephone Numbers

by Laurie Sullivan, Staff Writer @lauriesullivan, June 29, 2016 Yandex unveiled a service Wednesday that lets advertisers use their customer data to segment audiences for hyperlocal ad targeting on the search engine and across its network of partners. The product, called Yandex.Audience, was announced at the company’s marketing conference Wednesday. Yandex advertisers can now upload their … Continue reading Yandex Hyper-Targeted Ad Platform Uses Emails, Telephone Numbers

4 Things Not to Cheap Out on When Building an Online Presence

by Cam Secore May 1, 2016 Follow @camsecoreMay 1, 2016 Everyone loves a bargain. There’s nothing wrong with trying to get the most value for your dollar and cutting unnecessary spending is crucial if you’re going to be in business for the long-term. In the online world, it’s easy to apply the same line of … Continue reading 4 Things Not to Cheap Out on When Building an Online Presence

Why You Need a Website That Delights Your Audience

by Jennifer Hanford January 17, 2016 Follow @jennghanfordJanuary 17, 2016 Without a doubt, your most powerful marketing tool, hands down, is your business website. And, as you are probably well aware, some websites are designed better than others. Have you ever visited a website and been disappointed? Or worse, tried to visit a website that … Continue reading Why You Need a Website That Delights Your Audience