Sylvia Gindi — June 13, 2018 — June 13, 2018 Every project has some risk of failure. Identifying and planning ahead to avoid these points of failure is one of your top responsibilities. This guide on project risk management will help you understand and manage risks better. If there is one thing you can be … Continue reading Project Risk Management: 10 Surprisingly Brilliant Tactics to Reduce Risk
Monique Danao — February 12, 2018 — February 12, 2018 The Instagram feed is very important. After all, when people first see your profile, they see it first, instead of the individual posts. That’s why its important not just to plan the look of each individual photo, but the look of your feed. The feed … Continue reading 9 Brilliant Instagram Feed Ideas That Can Make Your Profile Standout
Benjamin Brandall — May 24, 2017 — May 24, 2017 Do you know how long a prospective candidate will spend reading your job ad? Six seconds. With more than three billion job listings online at any given moment, standing out from the crowd might mean the difference between finding the greatest team member possible or … Continue reading How to Write a Brilliant Job Description
Mark Parent — March 21, 2017 Follow @inbound281— March 21, 2017 Search engine optimization (SEO) isn’t dead — in fact, it has a stronger heartbeat than most of the other strategies that your friendly neighborhood web design firm uses to optimize your site. Creating a website serves as step one in the online marketing process. … Continue reading Brilliant SEO Tips & Tricks That Every Awesome Web Design Firm Knows
Jessica Davis — February 10, 2017 Follow @godotmedia— February 10, 2017 Hootsuite recently announced the retirement of its content suggestions, and several users were left devastated. After all, many marketers identify content curation and management as one of the most challenging tasks in their job descriptions. Why content suggestion tools shut down It isn’t the … Continue reading 3 Brilliant Alternatives to Hootsuite for Social Media Marketers
by Andre Oentoro Follow @breadnbeyondAugust 24, 2016 You may have heard of Dollar Shave Club, a startup company that sells monthly razor subscriptions for $ 1. In July, the company was acquired by Unilever for $ 1 billion US. Huge, isn’t it? Michael Dubin, the founder of Dollar Shave Club, started the beta website for … Continue reading Dollar Shave Club’s Secret: An Explainer Video (and a Brilliant Concept)
by Ritika PuriAugust 5, 2016 Let’s face it: the sales process can feel like a rabbit hole. When you’re staring at a computer screen, wondering whether or not to write “that” email, it’s easy to get lost in your imagination. Will your prospect think you’re too aggressive for following up too often or too soon? … Continue reading Craft a Brilliant Follow-Up Strategy with 3 Simple Metrics
by Louis Foong June 2, 2016 Follow @thealeagroupJune 2, 2016 This is the second part of a 2-part series on the 7 steps to brilliant B2B marketing. The first part was posted last week, and can be found here. This week’s infographic created by Smart Insights is a great primer on how to build up … Continue reading 7 Steps to Brilliant B2B Marketing [Part 2]
Just say no to low CTR! Columnist Larry Kim explains his tactics for improving click-through rates on organic search listings. Larry Kim on May 24, 2016 What is the most important ranking factor? Ask 1,000 SEOs and you’ll get a wide variety of answers. Getting links and creating great content would definitely be … Continue reading 5 brilliant headline hacks for crazy high organic click-through rates
by Larry Kim May 22, 2016May 22, 2016 It’s often said that competition is good for your business. It pushes you to be your best. Think Coca-Cola vs. Pepsi, Visa vs. MasterCard, Xbox vs. PlayStation, or Apple vs. Microsoft. Of course, part of the fun of rivalry is stealing customers from your rivals. You can … Continue reading 5 Brilliant Competitive Advertising Strategies to Outsmart Your Competition
