Internal data sources serve as the foundation for a new external platform. Rodric Bradford on November 23, 2020 The popular saying that ‘necessity is the mother of invention’ has been confirmed in the martech world, where forced innovation has led to the launch of new processes, products and platforms. For example, Digital Remedy, a digital … Continue reading Repurposing an internal digital ad solution for client use
Tag Archives: Solution
How to Grow Your Dropshipping Small Business With a Last-Mile Delivery Solution
Shrijay Sheth October 25, 2020 Businesses can unlock the true potential of last-mile delivery solutions by ensuring that their customers can benefit from the warehouse’s fastest return. Small companies find it challenging to compete with eCommerce giants such as Amazon to assure users with a short, 24 hours turnaround time, thereby reducing the product’s journey. … Continue reading How to Grow Your Dropshipping Small Business With a Last-Mile Delivery Solution
Succession Issues? The Management Buy-out Solution
Ali Robertson — June 12, 2020 For many owners, the thought of selling their business is a painful one. After years of building up the business from scratch, it is a difficult decision to pass over the reins to someone else. Other than the obvious emotional issues around selling your business, there are numerous other … Continue reading Succession Issues? The Management Buy-out Solution
The Challenges of Implementing a Field Service Solution
Sharanvarahan Satyanarayan — April 22, 2020 Whenever an organization decides to implement a field service solution, its immediate focus will be to remain competitive and manage their long term strategic goals. During the implementation phase, there will be multiple challenges that will make these organizations lose focus as such implementations will bring out their deficiencies … Continue reading The Challenges of Implementing a Field Service Solution
How to Select a B2B Customer Lifecycle Management Solution
Mia Jacobs — April 1, 2020 Attracting new leads is great—but what then? Retaining loyal customers is equally as important as converting them in the first place, perhaps even more so. How do you address, much less predict, your customers’ needs and goals as they naturally grow and evolve over time in order to foster … Continue reading How to Select a B2B Customer Lifecycle Management Solution
Collaboration solution from Qualtrics puts customer service employees at the center of customer experience
The tool seeks to drive cross-functional collaboration by collecting and analyzing customer-facing employee feedback. Jennifer Cannon on January 8, 2020 Customers — especially end-users — tend to be straightforward with store and customer service staff as well as regular vendor contacts, particularly when it comes to product feedback. That feedback doesn’t always reach the product … Continue reading Collaboration solution from Qualtrics puts customer service employees at the center of customer experience
Business RCS messaging: Will it ever be a workable solution for marketers?
Android users can receive RCS messaging now but it’s still an uncertain road ahead for marketers – and Apple isn’t the only problem holding us back. Henry Cazalet on January 8, 2020 Business rich communication services (RCS) messaging has been waiting for its turn in the spotlight for well over a decade now. The long-awaited … Continue reading Business RCS messaging: Will it ever be a workable solution for marketers?
Leveraging a CIPM Solution to Supercharge Your Channel Incentive Promotions
Ingrid Catlin — July 31, 2019 Follow @blueingy — July 31, 2019 When you’re launching a new channel incentives promotion or campaign, the last thing you want is a labor-intensive program that adds unnecessary tasks to your already busy agenda. That’s why it’s important to choose a platform that takes care of most of the … Continue reading Leveraging a CIPM Solution to Supercharge Your Channel Incentive Promotions
The Difference Between a Tool and a Solution
Madeleine Wilson — July 31, 2019 — July 31, 2019 In the tech space, we often catch ourselves using the words “tool” and “solution” interchangeably. But there is a massive difference between the two, with vastly different business impacts. This is why many tech companies have started calling their offering “software as a service” rather … Continue reading The Difference Between a Tool and a Solution
Nestlé, McDonald’s, Virgin Media first to test JICWEBS blockchain solution for digital ad spend transparency
The brands are part of a pilot program using a distributed ledger technology platform aimed at creating greater efficiencies within the digital ad ecosystem. Amy Gesenhues on July 16, 2019 Nestlé, McDonald’s and Virgin Media have signed on to be part of a pilot program by JICWEBS to test whether or not blockchain technology can … Continue reading Nestlé, McDonald’s, Virgin Media first to test JICWEBS blockchain solution for digital ad spend transparency