Category Archives: Delivery Services

4 things Shopping Ads managers need to prepare for in 2020

As we see the advertising platforms pick up steam with automation, we also need to be ready for structured data markup and international e-commerce opportunities. Kirk Williams on January 3, 2020 As we look ahead to 2020, the Shopping Ads practitioner is likely wondering what the upcoming year has in store for them. Here are … Continue reading 4 things Shopping Ads managers need to prepare for in 2020

The Speed Wars: How Amazon, Target and Walmart Are Competing for Faster Delivery Times

Michael Begg — November 9, 2019 eCommerce competition seems to be largely driven on one point now – at least the platforms seem to think so. Delivery times have been dropping rapidly over the past year as each major retailer and eCommerce platform attempts to provide better convenience to the end customer. Each of Amazon, … Continue reading The Speed Wars: How Amazon, Target and Walmart Are Competing for Faster Delivery Times

5 techniques to make free shipping pay off in the holiday season and beyond

Rethink your free shipping offers to better align with larger business goals. Mike Farrell on December 17, 2018   Perhaps nothing drives indecisive holiday shoppers over the purchase line than an offer for free shipping. Especially when paired with discount or dollar-off promotions, free shipping can be the factor that incentivizes comparison shoppers and squeezes … Continue reading 5 techniques to make free shipping pay off in the holiday season and beyond

The 10 Most Important Questions to Ask Call Tracking Vendors

Owen Ray — October 1, 2018 Follow @invoca— October 1, 2018 As you try to nail down the best call tracking solution for your business, you’ll discover that there are platforms that can get you up-and-running with basic call tracking functionality, and there are more advanced solutions that provide features that marketers with big-time media … Continue reading The 10 Most Important Questions to Ask Call Tracking Vendors

Same Day vs Next Day Delivery: What’s the Difference? [Infographic]

James Patterson — September 19, 2018 — September 19, 2018 Customers nowadays want instant gratification. They know that it’s possible for them to purchase items from the comfort of their own homes, and get the products without having to wait for days. It’s no surprise that they prefer businesses that offer not only a fast … Continue reading Same Day vs Next Day Delivery: What’s the Difference? [Infographic]

The Cost of Poor Delivery and Engagement As A Consequence of Bad Data

Ross Sibbald — October 11, 2017 Follow @https://www.twitter.com/rosssibbald — October 11, 2017 Information and data form part of an organization’s strategic assets. Not having clean, up to date, valuable and relevant data is a massive opportunity cost for your business and believe it or not, consequence of bad data affects more than just the costs. … Continue reading The Cost of Poor Delivery and Engagement As A Consequence of Bad Data