Category Archives: Delivery Services

How COVID-19 Has Increased Shipping Costs for Retailers

Michael Begg June 22, 2020 With Covid-19 forcing governments to close borders and discouraging international travel, there is serious pressure on freight costs, especially for air-freight. In a recent interview, Robert Khachatryan, Founder and CEO of Freight Right, explained that due to the cancellation of flights, their customers have been turning to ocean freight. However, … Continue reading How COVID-19 Has Increased Shipping Costs for Retailers

How Ad Tech Can Enhance the Home Delivery Experience During COVID-19 and Beyond

Ben Mathúin — May 21, 2020 For many of us, our shopping habits have been forced online. The stay-at-home orders, radical shifts in demand, undersupplied distribution channels, and difficulties with supply chains have disrupted our usual behaviors and required us to shop in new ways, and away from brick-and-mortar locations. Even before the dramatic changes … Continue reading How Ad Tech Can Enhance the Home Delivery Experience During COVID-19 and Beyond

How Dropshipping Helps You Run Proof of Concept Experiments at Scale

Gabrielle Sadeh — January 28, 2020 Ecommerce sales are rising through the roof as people nowadays clearly prefer shopping online. Even after visiting a store, 56% of millennials purchase the products online at least half of the time. The ecommerce industry is worth over $ 3 billion right now and is expected to exceed $ … Continue reading How Dropshipping Helps You Run Proof of Concept Experiments at Scale

4 things Shopping Ads managers need to prepare for in 2020

As we see the advertising platforms pick up steam with automation, we also need to be ready for structured data markup and international e-commerce opportunities. Kirk Williams on January 3, 2020 As we look ahead to 2020, the Shopping Ads practitioner is likely wondering what the upcoming year has in store for them. Here are … Continue reading 4 things Shopping Ads managers need to prepare for in 2020

The Speed Wars: How Amazon, Target and Walmart Are Competing for Faster Delivery Times

Michael Begg — November 9, 2019 eCommerce competition seems to be largely driven on one point now – at least the platforms seem to think so. Delivery times have been dropping rapidly over the past year as each major retailer and eCommerce platform attempts to provide better convenience to the end customer. Each of Amazon, … Continue reading The Speed Wars: How Amazon, Target and Walmart Are Competing for Faster Delivery Times

5 techniques to make free shipping pay off in the holiday season and beyond

Rethink your free shipping offers to better align with larger business goals. Mike Farrell on December 17, 2018   Perhaps nothing drives indecisive holiday shoppers over the purchase line than an offer for free shipping. Especially when paired with discount or dollar-off promotions, free shipping can be the factor that incentivizes comparison shoppers and squeezes … Continue reading 5 techniques to make free shipping pay off in the holiday season and beyond

The 10 Most Important Questions to Ask Call Tracking Vendors

Owen Ray — October 1, 2018 Follow @invoca— October 1, 2018 As you try to nail down the best call tracking solution for your business, you’ll discover that there are platforms that can get you up-and-running with basic call tracking functionality, and there are more advanced solutions that provide features that marketers with big-time media … Continue reading The 10 Most Important Questions to Ask Call Tracking Vendors

Same Day vs Next Day Delivery: What’s the Difference? [Infographic]

James Patterson — September 19, 2018 — September 19, 2018 Customers nowadays want instant gratification. They know that it’s possible for them to purchase items from the comfort of their own homes, and get the products without having to wait for days. It’s no surprise that they prefer businesses that offer not only a fast … Continue reading Same Day vs Next Day Delivery: What’s the Difference? [Infographic]