Category Archives: Digital Transformation

3 Ways to Make Your Digital Transformation a Reality

Chandler Stevens — April 30, 2018 Follow @iCorps_Tech — April 30, 2018 TheDigitalArtist / Pixabay By now, it’s well-established that businesses either need to hop on the wave of digital disruption or risk getting swept under the current of today’s hypercompetitive business environment with tech-savvy workforces. Yet many still resist pursuing business and technology transformation … Continue reading 3 Ways to Make Your Digital Transformation a Reality

Steering digital messaging with behavioral science insights

Contributor Peter Minnium explains how brands in the information overload era can appeal to the basic human processes that govern decision-making. Peter Minnium on April 23, 2018   The conjoined worlds of business and market research are constantly in flux. Changing media technologies demand new marketing strategies and adaptive research methodologies. Evolution is also driven … Continue reading Steering digital messaging with behavioral science insights

Why Digital Marketing Contractors Are Crucial for Growth in the Digital World

Bob Van Rossum — April 9, 2018 Follow @BobVR — April 9, 2018 With the pace at which digital marketing is changing, it’s not surprising that most modern marketing departments today have around 10 to 15 percent of their teams in contract roles as a best practice. This gives digital marketing leaders more flexibility to … Continue reading Why Digital Marketing Contractors Are Crucial for Growth in the Digital World

Leveraging Digital Content Can Help Your Business Innovate [Infographic]

Brian Wallace — March 3, 2018 Follow @nowsourcing — March 3, 2018 It’s hard to believe that 90% of the digital content out there was created within the last two years, but this content has been created with help from, for, and of businesses. How can businesses leverage the power of the massive cache of … Continue reading Leveraging Digital Content Can Help Your Business Innovate [Infographic]

Can a Small Business Make Digital Transformation Pay for Itself?

Sasha Viasasha — March 1, 2018 Follow @sashaviasasha — March 1, 2018 geralt / Pixabay All over the world, digitization services firms are queuing up to help small businesses integrate their operations into the global economy. Businesses everywhere are expected to spend more than $ 2 trillion on digital transformation projects by the end of … Continue reading Can a Small Business Make Digital Transformation Pay for Itself?