How do you choose the right attribution modeling vendor? Columnist Alison Lohse offers six questions to help you attain transparency and navigate the tricky waters of attribution. Alison Lohse on December 22, 2016 Full disclosure: I am not a data scientist, yet below I’ll talk about modeling for marketing measurement. Disclosures are tricky. Facebook … Continue reading 6 questions to help you evaluate an attribution modeling vendor
Sujain Thomas — December 22, 2016 Follow @sujainthomas— December 22, 2016 Small businesses struggle day in and day out with budget cuts, the pressure to break even and manage the company data while staying within the permitted budget. The most common question we get to hear from budding entrepreneurs is “what DBMS should I go … Continue reading Practical Questions All Small Businesses Should Be Asking Before Choosing a Database Management System
Jovie Baclayon — December 15, 2016 Follow @ypo— December 15, 2016 Having a solid team to support you and help move the company forward is one of the keys to success. But how do you find and retain top talent for your business? It starts by asking great questions during the job interview. Seven business … Continue reading Ask These 7 Interview Questions to Find Your Next High Achiever
Amanda Clark — December 12, 2016 Follow @GrammarChicInc— December 12, 2016 Your company’s website is sort of like its virtual storefront—so when your website gets a facelift, it can almost feel like you’re moving into new digs, or at the very least getting a major renovation. That’s something you obviously want to approach strategically, and … Continue reading 10 Questions for Your Web Developer
John Miller — December 12, 2016 Follow @ScribeMiller— December 12, 2016 Making the right decision when hiring a digital agency can be difficult. It’s hard to know who is going to be the best fit for your company. Sometimes it’s hard to know what you want except that “it’s time to hire an agency.” This … Continue reading Questions to Ask When Hiring a Digital Agency
Michael Lang — November 18, 2016 Follow @sg_partners— November 18, 2016 There are thousands of ways to kill a sale. I start a lot of my blogs with those exact words and with good reason – people are still making the same mistakes and are blown away when the client says “No”. My mission is … Continue reading 4 Questions You Must Know to Build Better Client Relationships Now
Jody Glidden — November 24, 2016 — November 24, 2016 I get to spend a good amount of one-on-one time with clients, consultants and analysts in the legal, financial and professional services industries as part of my job. I say “get to” because I truly relish it – it’s a great opportunity to learn from … Continue reading My Answer to 5 Common CRM Automation Questions
Melanie Green — November 6, 2016 — November 6, 2016 When people use a search engine like Google or Bing, they are very often looking for an answer to a question they have. Maybe they’re discussing the net worth of Taylor Swift with friends and want to prove they knew the right answer. Perhaps they … Continue reading How to Answer Common Questions to Improve Your SEO Rankings
Joel Goldstein — October 30, 2016 Follow @joelgoldstein— October 30, 2016 Pitching to a new distributor or product broker can be nerve-wracking, but the best way to calm your nerves is to thoroughly prepare. Go into your meeting ready to answer these questions that will most likely come up during the pitch: What’s so different … Continue reading Questions You’ll Need to Answer When Pitching to a Distributor
by Richard SellersOctober 16, 2016 The hiring manager will want you to answer these eight key questions before giving you an executive-level job offer in marketing. This list of questions is modified from a Marketing Executives Networking blog by Lisa Fernow “Not Hearing about Any Good Innovations?” that recommended asking similar questions when looking to … Continue reading Answering Eight Key Questions Will Help You Get A Job Offer
