Category Archives: Website Development Guidelines

The Ultimate Guide to Conversion-Focused Squeeze Page Design Backed By Science

Ryan Eldridge — November 2, 2017 — November 2, 2017 Unpleasant name, unparalleled results Let’s be frank. The first image that comes to mind when you hear ‘squeeze page’ is probably not pretty. Flashing arrows, brightly colored text, and copy that attempts to trick visitors into giving up their email have been overused and are … Continue reading The Ultimate Guide to Conversion-Focused Squeeze Page Design Backed By Science

The Ultimate Website Launch Checklist: Improve Design, SEO & Speed

Vinay Patankar — October 9, 2017 — October 9, 2017 Launching a website can be a huge undertaking. A successful launch requires managing many moving parts including content, design, marketing and the technical side. That’s why we have created this handy checklist for you to use on your next website launch or redesign. Website Launch … Continue reading The Ultimate Website Launch Checklist: Improve Design, SEO & Speed

A Full Guide To Building a WordPress Site that Converts Potential Clients to Customers

Eric Sachs — September 8, 2017 Follow @EricSachs_SEO — September 8, 2017 simplu27 / Pixabay It’s alright to admit when you’re at a loss. Few topics in this industry are as intimidating and confusing as building a WordPress site from scratch. Not only that, but you’re expected to know how to build it with conversions … Continue reading A Full Guide To Building a WordPress Site that Converts Potential Clients to Customers

Don’t Let Your Web Development Team Hold Your Website Hostage

Wendy Lindars — September 7, 2017 Follow @enx2marketing — September 7, 2017 lakexyde / Pixabay The popular fact-checking website Snopes is facing a serious legal battle and it has nothing to do with this its source material. Late in July, the company had put up this landing page. To sum up the situation, a vendor … Continue reading Don’t Let Your Web Development Team Hold Your Website Hostage

It’s ‘dark matter’ that defines a great CX

Some of the best opportunities to improve customer experience lie in the space between well-defined product features. Contributor Brent Sleeper reveals what can be learned from one company’s successful example. Brent Sleeper on August 21, 2017    Championing the power of great customer experience (CX) to improve key benchmarks and business results is becoming a … Continue reading It’s ‘dark matter’ that defines a great CX

How To Plan Website Globalization & Localization

By Lyena Solomon August 15th, 2017 Global economy requires companies to adapt web strategies to regional audiences. Globalization became a necessity, a strategy to make wider audiences understand your product, brand, message, website, offer. Progressive companies not only translate their website content in many languages, but improve the online experience for prospects and customers as well. … Continue reading How To Plan Website Globalization & Localization

5 Reasons Why Your B2B Website Isn’t Getting Done on Time

Kara Jensen — August 13, 2017 Follow @BopDesignSD — August 13, 2017 At the beginning of a website project, a schedule is determined for design, copywriting, development, and QA. However, for a variety of reasons, B2B websites often don’t launch on the pre-determined target date. Let’s take a look at 5 common reasons why a … Continue reading 5 Reasons Why Your B2B Website Isn’t Getting Done on Time