Category Archives: Leads Generation

How to Move From a LeadGen Machine to Organic Growth Machine

Laura Patterson — April 27, 2020 You’ve probably read an article or two about these topics: turn your blog into a lead generation machine, turn your website into a lead generation machine, turn your content into a lead generation machine. When you’re focused on sales NOW, it’s important to develop a sustainable lead generation (leadgen) … Continue reading How to Move From a LeadGen Machine to Organic Growth Machine

Unconventional Ways to Generate Leads Using Social Media 

Mark Quadros — March 25, 2020 Are you looking to generate leads but you’re a little clueless with where to start? Look no further than the social media landscape. Social media, if you already aren’t leveraging it, is an untapped goldmine for boosting your leads. Having a presence on popular social networks like Instagram and … Continue reading Unconventional Ways to Generate Leads Using Social Media 

7 Killer Strategies For Successful Lead Generation

7 Killer Strategies For Successful Lead Generation Customers expect a great experience whenever they engage with businesses. In order to fulfill these expectations, businesses should also inculcate lead generation strategies to acquire and retain customers. And acquiring a new customer can cost five times more than retaining an existing customer. Thus, lead generation ideas are … Continue reading 7 Killer Strategies For Successful Lead Generation

Generating Paid Leads: Entrepreneurs Discuss Which Platforms Work Well for Them

Young Entrepreneur Council — March 15, 2020 From Google Ads to social media platforms, there are countless available platforms for entrepreneurs to generate paid leads for their business. To help you figure out which ones work well—and why—Young Entrepreneur Council members answered the following question: What is one digital platform you’ve had the most success … Continue reading Generating Paid Leads: Entrepreneurs Discuss Which Platforms Work Well for Them

The Beauty of Bucketing: Letting Your Leads Self-Select Their Personas

Ashley Hill — March 13, 2020 Have you tried segmenting your email marketing campaigns yet? It’s an effective way to convert leads into paying customers. This wave of personalization is sweeping the online marketing field—because it works. This increase in personalization is also why you are receiving more and more marketing emails with your name … Continue reading The Beauty of Bucketing: Letting Your Leads Self-Select Their Personas

5 Killer Lead Magnet Ideas to Get More Email Subscribers

Christopher Jan Benitez — March 8, 2020 mohamed_hassan / Pixabay A lead magnet is a piece of content that provides value for people in exchange for their contact information. When you’re just starting, nobody knows that you exist. You’ll have to find ways to reach the right people. Lead magnets can reach savvy consumers who … Continue reading 5 Killer Lead Magnet Ideas to Get More Email Subscribers