Category Archives: Leads Generation

Integrate lead generation solution now works with Facebook Lead Ads campaigns

The lead generation platform is expanding its social integrations since adding a LinkedIn native connector last November. Amy Gesenhues on February 28, 2019   Integrate, an automated lead generation platform, launched its latest social connector: a Facebook integration that automatically feeds leads from Facebook Lead Ad campaigns into a brand’s CRM system. Why you should … Continue reading Integrate lead generation solution now works with Facebook Lead Ads campaigns

A Complete Guide to Using Infographics for Lead Generation [Infographic]

James Patterson — February 20, 2019 — February 20, 2019 Lead generation has become increasingly challenging over the years, and it remains as one of the most critical tasks of a marketing professional. As far as tactics go, 93% of B2B companies agree that content marketing is the way to go—it attracts more leads versus … Continue reading A Complete Guide to Using Infographics for Lead Generation [Infographic]

What does online lead generation look like in 2019?

A good campaign uses optimized forms (the result of user testing), well-designed chatbots and a data processing strategy that provides useful insights. Alex Birkett on February 19, 2019  If you ignore the noise and trends that arise each year (and the predictions, so many predictions), the simple truth is that most marketing activities are fundamentally … Continue reading What does online lead generation look like in 2019?

4 Digital Marketing Strategies to Increase Leads

Laura Donovan — February 18, 2019 Follow @thewordpro — February 18, 2019 muneebfarman / Pixabay Generate quality leads with a stellar digital media marketing strategy. All too often business owners expect digital media and social media marketing to generate immediate sales, but the funnel with online marketing is very different and misunderstood. Digital and social … Continue reading 4 Digital Marketing Strategies to Increase Leads

Email Prospecting: 7 Things You MUST Do Before Hitting ‘Send’

Jarvis Edwards — January 16, 2019 Follow @jarvis_edwards — January 16, 2019 Need to make sales, quick, but you despise cold calling? Not a problem—there’s a better solution that doesn’t elevate your blood pressure nor increase the billable hours of your psychotherapist. It’s none other than email prospecting; a proven strategy that can work miracles, … Continue reading Email Prospecting: 7 Things You MUST Do Before Hitting ‘Send’

Avoid Ostrich Syndrome: Top 10 Questions for Assessing Your Value Proposition

Helen Blake — January 10, 2019 Follow @futurecurve — January 10, 2019 Let’s face it; we all know it. 2019 is going to be a year of challenge and change and for some businesses there will be changes right across the spectrum: political, economic, social and technological – or PESTR if you add regulation or … Continue reading Avoid Ostrich Syndrome: Top 10 Questions for Assessing Your Value Proposition

Lead Generation for B2C: What You Need to Know Now

Dave Orecchio — November 20, 2018 Follow @HighTechMKT — November 20, 2018 What is lead generation? Lead generation is a method of identifying, attracting, and converting people unfamiliar with your business’s products or services to potential customers. It is accomplished by providing valuable information that gives these prospects as an incentive to provide you with … Continue reading Lead Generation for B2C: What You Need to Know Now