Category Archives: Leads Generation

7 Strategies to Get Your First 100 Leads in 90 Days (or Less)

Kevin Payne — October 30, 2019 Follow @kevintpayne Lead generation continues to challenge marketers 65% of businesses consider generating traffic and leads as their biggest challenge. (Image Source: Venture Harbour) Between the introduction of the digital space and advancing technologies, one would think marketers all over the world would have no problem generating more leads … Continue reading 7 Strategies to Get Your First 100 Leads in 90 Days (or Less)

Actionable Lead Generation Tactics for Management Software Vendors

Judy Caroll — October 29, 2019 Follow @JudyCaroll1 The management software industry has become an overcrowded marketplace transforming it into a dog-eat-dog competition where everyone wants to have a bigger piece of the pie. Management software vendors surely do not run out of marketing ideas but the problem is these ideas/strategies seem to have a … Continue reading Actionable Lead Generation Tactics for Management Software Vendors

Lead-Generation Service Shows How Much Data Google Home Devices Collect

Lead-Generation Service Shows How Much Data Google Home Devices Collect by Laurie Sullivan , Staff Writer @lauriesullivan, October 24, 2019 The data collected from Google smart home and personal devices by either searches, sensors, voice and audio commands or visual cues can be daunting and even downright scary when combined to create a complete picture of … Continue reading Lead-Generation Service Shows How Much Data Google Home Devices Collect

6 Effective Lead Magnet Ideas to Grow Your Email List

Chris Christoff — October 17, 2019 Follow @chriscct7 If you want to grow your audience, build an email list, and generate sales, have you considered using lead magnets? Lead magnets are free resources that offer value to your website visitors in exchange for their information. Rather than trying to convince them to give you their … Continue reading 6 Effective Lead Magnet Ideas to Grow Your Email List

Revenue-Driven Lead Generation: 4 Questions Answered

Christa Tuttle — October 16, 2019 Lead generation best practices continue to evolve and reflect changes in consumer expectations. What was once a quest for quantity has shifted to a more selective pursuit of quality leads that ultimately translate to company revenue. So, how can marketing teams ensure that they are properly measuring performance and … Continue reading Revenue-Driven Lead Generation: 4 Questions Answered

5 High-Impact Lead Generation Strategies for Local Businesses

Brad Smith — September 23, 2019 Follow @bsmarketer — September 23, 2019 Local businesses are up against it. With Amazon dominating eCommerce and Walmart dominating brick-and-mortar, many local businesses are struggling to compete. Let’s face it: These aisles aren’t going anywhere. Effective local lead generation strategies can help you do so. While other digital marketing … Continue reading 5 High-Impact Lead Generation Strategies for Local Businesses

Lead-Gen Events That *Actually* Convert: The Ultimate Guide For Agencies

Karl Sakas — August 20, 2019 Follow @KarlSakas — August 20, 2019 Upgrade your agency’s lead-gen events via smart planning, execution, and follow-through. Running your own lead-gen events can be a great way to find new clients… but if you get it wrong, your hard work might be for nothing. Sound familiar? I feel your … Continue reading Lead-Gen Events That *Actually* Convert: The Ultimate Guide For Agencies