Tag Archives: Marketing

4 Digital Marketing Mistakes to Avoid in 2021

Chris Christoff January 7, 2021 The power of digital marketing needs no mention. It’s one of the cheapest yet most powerful marketing tools that can help you reach out to your target audience and boost your sales efficiently to increase your profit. But the key to being a successful digital marketer is in knowing the … Continue reading 4 Digital Marketing Mistakes to Avoid in 2021 →

Marketing Their Way to the White House: Who Won the Battle of the Presidential Email Marketing Campaigns?

Email Marketing Strategy

Dmytro Spilka January 7, 2021 It was the election that has previously been dubbed ‘the battle for America’s soul.’ The age-old choice between Democrat and Republican seemed to move up a gear in 2020, as Donald Trump launched a fierce campaign to extend his presidency against former vice-president Joe Biden. The democrat nominee won on … Continue reading Marketing Their Way to the White House: Who Won the Battle of the Presidential Email Marketing Campaigns? →

Email Design 101: Best Practices for Email Marketing Design

Email Marketing Optimization

Suzanne Wentley January 7, 2021 Quality email design plays a major role when it comes to making email marketing work for you. As a professional, business owner, or marketer, you might know all about the power of email marketing. But just in case you need a reminder, let’s start with some recent email marketing stats. … Continue reading Email Design 101: Best Practices for Email Marketing Design →

Your Email Marketing Checklist For 2021 And Beyond

Email Marketing Tips

Thomas Griffin January 6, 2021 In spite of how popular and promising social media is, it still doesn’t compare to email marketing when it comes to getting the best return on investment. For every dollar you spend on email marketing, you will get 44$ in returns. Having said that, it’s important to carry out email … Continue reading Your Email Marketing Checklist For 2021 And Beyond →

4 Reasons Marketing Emails Go to Spam (And How to Fix It)

Email Marketing Tips

Syed Balkhi January 5, 2021 If you’re like other savvy business leaders, you use email marketing to stay in touch with your customers. Like many marketing strategies, a successful campaign involves carefully examining metrics that show how consumers interact with your emails. The goal is typically to get more engagement and conversions. Out of the … Continue reading 4 Reasons Marketing Emails Go to Spam (And How to Fix It) →

5 Tips to Maximize Paid Acquisition for Email Marketing

Email Marketing Strategy

Jennifer Soares January 4, 2021 Paid acquisition can help you grow your database faster than organic-only methods, but they take special handling so you get the most for your money and avoid the problems that can cause campaigns to fail. Check out these tips from Zach Labenberg, VP, Client Strategy, and Brian McKenna, VP, Strategic … Continue reading 5 Tips to Maximize Paid Acquisition for Email Marketing →

2 Billion Active On-Demand Video Services To Create Next-Gen Performance Marketing

Marketing Technology

2 Billion Active On-Demand Video Services To Create Next-Gen Performance Marketing by Laurie Sullivan , Staff Writer @lauriesullivan, January 03, 2021 Juniper Research released data Monday that forecasts nearly 2 billion active subscriptions will use on-demand video services in 2025 — up 65% compared with 2020. Driving the growth are traditional broadcasters that increasingly turn to streaming … Continue reading 2 Billion Active On-Demand Video Services To Create Next-Gen Performance Marketing →

Humor is Essential for a Company’s Productivity and Marketing

Productivity Tools

Peter Navarro January 3, 2021 Sometimes it’s the sense of humor and human touch that all a tiny store may need to separate itself from the online behemoth retailer. Humor has positive benefits such as promoting social relationships, reducing stress, and strengthening the immune system. Working in environments that favor humor will definitely bring benefits … Continue reading Humor is Essential for a Company’s Productivity and Marketing →

7 SEO Digital Marketing Trends for 2021

SEO Trends

Sergio Fetter January 3, 2021 PhotoMIX-Company / Pixabay Search Engine Optimization (SEO) is one of the most crucial elements of an organization, providing it with the necessary visibility to attract more customers. A strong SEO strategy allows a company to position its website to attract more visitors, increasing the chances of turning these prospects into … Continue reading 7 SEO Digital Marketing Trends for 2021 →

Animation in Digital Marketing: The Power of Influence Hidden Behind Cartoons

Digital Marketing

Dana Kachan January 2, 2021 Videos are the most versatile content type interacting with the human psyche. We, humans, perceive the information from the video at the audial and visual levels simultaneously. It gives us a more comprehensive view of the subject and a better understanding of the key message. In the current pandemic conditions, … Continue reading Animation in Digital Marketing: The Power of Influence Hidden Behind Cartoons →