Mitch Milaitis — October 30, 2018 — October 30, 2018 StartupStockPhotos / Pixabay What is a digital marketing strategy? To start, let’s define what a marketing strategy is. I know this seems basic, but let’s start small. A marketing strategy is an overall plan that you, or your business, implements to reach and attract … Continue reading What is a Digital Marketing Strategy?
Kristen Herhold — October 21, 2018 Follow @kristenherhold — October 21, 2018 Why should businesses increase their investment in digital marketing? The answer is not unlike the reply the notorious Willie Sutton allegedly gave when asked why he robbed banks: “That’s where the money is.” Similarly, businesses increasingly understand that the digital world is the … Continue reading Why Digital Marketing Is an Essential Investment
Erika Montgomery — September 15, 2018 Follow @PublicityErika — September 15, 2018 Learn why you need to invest in digital marketing for your business. No one starts a business today without having a proper digital marketing strategy. This is because digital marketing today has to be at the center of any marketing strategy for any … Continue reading Why is Digital Marketing Important & Essential for Startup Growth?
Warren Knight — August 9, 2018 Follow @warrenknight — August 9, 2018 Technology dominates every part of our lives, and it is impossible to imagine our society without it. This means it is imperative that we, as entrepreneurs, fully grasp this digital mindset to garner complete use of the multitude of services and tools now … Continue reading How to Perfect Your Digital Marketing Campaign
Caroline Black — July 27, 2018 — July 27, 2018 rawpixel / Pixabay Whether you are creating a digital strategy from scratch or looking to update an existing plan, there are a handful of go-to tactics involving content, social media, pay-per-click advertising, and analytics to turn to in your time of need. Researching, developing, and … Continue reading Digital Strategy In Need of An Update? Consider These 4 Tactics
Alain Stephan — July 2, 2018 — July 2, 2018 You spend a lot of time and effort getting your company’s phones to ring. You design engaging website content, create targeted search and digital ads, optimize your SEO, promote your business via email and social, and much more. But what happens after that? The challenge … Continue reading 6 AI-Based Call Reports That Will Immediately Impact Your Digital Marketing ROI
Jaime Nacach — June 16, 2018 Follow @bloominari — June 16, 2018 Digital marketing gets better every day. Because marketers are always looking for better means to convince and convert customers. They are looking for new strategies and refining the old ones so that they can have a competitive advantage in business. You know that … Continue reading Ready, Set, Convert – 7 Digital Marketing Strategies for 2018
Mostafa Elbermawy — June 9, 2018 — June 9, 2018 Building a dream team of digital marketers is no small feat. After all, this team of superheroes plays a huge role in your business’s failure or success, so no hiring decision should be made lightly. The demand for digital marketing services is great, but the … Continue reading How to Build a First-Class Digital Marketing Team From Scratch
Pat Berryhill — May 31, 2018 — May 31, 2018 mohamed_hassan / Pixabay Digital marketing is transforming the way businesses operate. Along with transformation comes new problems and new roadblocks, most of which are tied to the fact that the online world is always changing, and at a rapid pace. New software, devices, and trends … Continue reading 6 Digital Strategy Pitfalls to Avoid
Lilach Bullock — May 16, 2018 Follow @lilachbullock — May 16, 2018 One of the greatest things about digital marketing is that it is so accessible to businesses of all shapes and sizes. With the plethora of tools available, many of them free or at the very least, affordable, it’s easier than ever to build … Continue reading The Essential Digital Marketing Toolkit for Online Businesses