Lewis Stowe — August 2, 2017 — August 2, 2017 Getting better results from outbound sales is what we have been about since we started as a company. We are always looking for new ways to optimize our campaigns and help our customers achieve awesome results, so it should come as no surprise that we … Continue reading 5 Reasons Why Finding the Best Time to Send Email Campaigns Matters
Kevin George — June 22, 2017 Follow @imkevin_monk — June 22, 2017 Do you get immensely happy with a certain product or service and immediately want to tell your friend about it? Well, the brand that you recommend is at gains here, as it gets a loyal customer as well as a new potential customer. … Continue reading Referral Email Marketing – The Smart Way to Widen Your Customer Base
Anthony Carranza — June 18, 2017 Follow @anthonycarranza— June 18, 2017 For some marketers and business owners, a carefully planned along with an executed email outreach campaign is the next best thing since sliced bread. Not only can outreach campaigns help companies skyrocket their sales to new heights, but they can even get more traffic. … Continue reading Mailshake vs. Ninja Outreach vs. Quickmail: Which Email Outreach Tool is Better?
Kevin George — June 12, 2017 Follow @imkevin_monk— June 12, 2017 Independence Day, the 4th of July is just a month away. Not only is this one of the most anticipated holidays for all Americans, it is also a great time for marketers to show off their products, services, sales and offers in their compelling … Continue reading Independence Day Email Template Ideas to Fuel Sales this Fourth
Steve Hamm — June 1, 2017 Follow @maasprosrdu— June 1, 2017 If you are still sending out bids and quotes with an email extension from a free web-based service, you are missing out. Because part of automated marketing and CRM (customer relationship management) is an ongoing communication flow, getting your company branded email address in … Continue reading Automated Marketing and CRM Starts with Company Branded Emails
Brian Marsh — May 31, 2017 Follow @brianleemarsh— May 31, 2017 There aren’t a lot of people saying this, but direct mail marketing is dead. Actually… Direct mail can still earn pretty remarkable returns, especially in certain industries. But, the ROI that direct mail offers has slowly decreased over time while ROI for email marketing … Continue reading Email Marketing Budgets: Spend This Much For 122% ROI (And How To Do It)
Patrick Sanders — May 31, 2017 — May 31, 2017 Admittedly, we’re biased toward mobile engagement, but we realize that the ideal marketing strategy makes the most of every available messaging channel. For many companies, email remains one of their most important touchpoints with customers and we’re always getting asked how marketers can use email … Continue reading How Do You Effectively Connect With App Users Via Email?
Kristen Dunleavy — May 29, 2017 Follow @KristenWritesIt— May 29, 2017 Capturing the attention of your customers isn’t always easy. They’re not only busy, they’re constantly bombarded with marketing messages in the inbox and beyond. They key to holding your customer’s attention is delivering it in a compelling way. That’s why storytelling is key for … Continue reading Email Spotlight: DSW’s Hyper-Personalized Rewards Campaign
Emma Weir — April 20, 2017 — April 20, 2017 With over 100 billion emails being sent and received each day, it’s no surprise that email marketing is one of the most popular marketing channels used by businesses. With numerous email service providers out there all offering different features and services, marketers can feel slightly … Continue reading What Should You Look For In An Email Service Provider (ESP)?
Nicola Faulkner — April 10, 2017 — April 10, 2017 Behavioural targeting is where you target individuals with relevant and timely messages based on their behaviour with your business. It sounds simple, but what data can you use to develop your email marketing strategy and send emails your customers will be interested in? We’re all … Continue reading 3 Data Sources for Advanced Behavioural Emails