Category Archives: Email Marketing Tools

Does Tracking Lead To Hacking? Study Scores Email Practice

Does Tracking Lead To Hacking? Study Scores Email Practice by Ray Schultz , Columnist, March 1, 2018 It may be an understatement to say “the simple act of viewing emails contains privacy pitfalls.” But that’s the main theme of  “I never signed up for this! Privacy implications of email tracking,” a research paper delivered at … Continue reading Does Tracking Lead To Hacking? Study Scores Email Practice

4 Services to Help Email Marketers Elevate Customer Experience in 2018

Kristen Dunleavy — January 5, 2018 Follow @KristenWritesIt — January 5, 2018 “The most effective way for the decision makers in organizations to realize financial success is to ensure their businesses get ever better at meeting the needs, wants and expectations of their customers,” writes Ian Golding at CustomerThink. “By doing so, not only will … Continue reading 4 Services to Help Email Marketers Elevate Customer Experience in 2018