Aastha Sirohi — May 1, 2019 — May 1, 2019 When it comes to writing promotional emails, there’s a fine line between being pushy and annoying, and being convincing and valuable. No one likes pushy, annoying emails. Email marketing allows you to send out promotional emails regularly to boost your sales, drive more traffic to … Continue reading How to Write a Promotional Email
Ricci Fisher — April 23, 2019 — April 23, 2019 You’re told to make great first impressions in business, but what about last impressions? A strong email signature keeps you in the minds of your clients, it doesn’t need to be flashy but it should be targeted enough to get you the attention you need. … Continue reading The Best Email Signature Template Tips and Ideas
How To Use Automation Email Marketing Tools: Snov.io Drip Campaigns Review A drip campaign is a tool that sends automated triggered emails to people in order to nurture them and convert them into customers. The system works in a pretty simple way: it sends messages to prospects repeatedly according to the set time, triggers (user … Continue reading How To Use Automation Email Marketing Tools: Snov.io Drip Campaigns Review
Kevin George — March 25, 2019 Follow @imkevin_monk — March 25, 2019 Whenever we ask our clients the objectives of their email campaigns, the responses are many and varied. Some say, “to sell the products”. Others say, “to provide information” or “to offer services”. All these purposes can be achieved by working on the following … Continue reading Everything you Should Know About Email CTA and Adding Innovation to it
Even seasoned marketers need to review the foundational elements of email marketing – acquisition and compliance, onboarding, promotions and transactional emails as well as unsubscribes. Ryan Phelan on March 12, 2019 I spent some quality time recently with both clients and email marketers over the last few months, and it was great to get in … Continue reading Get your email marketing program back on track by reviewing the basics
Kevin George — March 8, 2019 Follow @imkevin_monk — March 8, 2019 Email is a remarkably powerful platform that enables one-on-one communication with the subscribers. It is undergoing constant transformation and the modus operandi that worked a year ago might not be effective today. Internet Service Providers (ISPs) strive to keep out unsolicited emails and … Continue reading Email Verification and List Hygiene: Why is it so Important?
Charlotte Rowe — March 3, 2019 — March 3, 2019 Email remains a powerful way to communicate with customers and prospects, as 58% of adults check their email first thing in the morning, and 91% of people check their email every day on their smartphones. However, there are guidelines to follow and practices to avoid … Continue reading Dos and Don’ts to Improve Your Email Marketing Newsletters
Parry Malm — February 28, 2019 Follow @adestra — February 28, 2019 The email marketing industry is currently in the midst of a seismic shift in the way it builds marketing content and in how that content is delivered to consumers. Chances are quite good at this point that any global internet user with a … Continue reading How Artificial Intelligence is Innovating Email Marketing
Tom Wozniak — February 15, 2019 Follow @tomwozniak — February 15, 2019 Most successful email marketers are focused on continuously optimizing their campaigns. This often involves regular testing of subject lines, email design, call-to-action copy, personalization, and other aspects of the visible email itself. But, one of the most important keys to a campaign’s success … Continue reading 3 Tips to Improve Email Deliverability
Roman Kniahynyckyj — January 25, 2019 Follow @kniahynyckyj — January 25, 2019 A marketing email is vastly different than the emails you send your family or your friends. You’re not just sharing information; you’re actively trying to drive engagement to support your business — all without being too dull or too pushy. If that sounds … Continue reading 8 Ways to Make Your Email More Engaging
