Category Archives: Email Marketing Tools

Why A Free Email Checker Won’t Keep Your List Clean

Keith Reinhardt — May 30, 2020 MabelAmber / Pixabay Are you looking for a free email checker? If so, you’re not alone. According to Google’s Keyword Planner, the phrase “email checker” generates over 27,000 monthly searches. By comparison, there are only 18,100 monthly searches for the search term “email marketing”. That’s great, right? On the … Continue reading Why A Free Email Checker Won’t Keep Your List Clean

Email Flies: Engagement Rises By 200% During COVID-19 Pandemic

Email Flies: Engagement Rises By 200% During COVID-19 Pandemic by Ray Schultz , Columnist, May 26, 2020 Email response is rising even while website traffic is declining during the pandemic, according to a study by Glance Inc., a firm that offers metrics-reporting for digital marketers.  There has been a 200% surge in email marketing engagement, … Continue reading Email Flies: Engagement Rises By 200% During COVID-19 Pandemic

The Secret to Cold Emails That Get Responses

Brooklin Nash — February 6, 2020 Tips for creating winning cold emails abound. They range from the vaguely helpful (“don’t sound like a template!”) to the oddly specific (“leverage a trigger event in the prospect’s professional life”). The bottom line is: cold emails that get responses are cold emails that don’t sound like cold emails. … Continue reading The Secret to Cold Emails That Get Responses

Revealed: Email Marketing Tactics Experts Are Using In 2020

Jared Atchison — January 14, 2020 Do you have a small to medium-sized business with an underperforming email marketing campaign? If so, you’re not alone. Email marketing is known as one of the best ways to grow your business, with an average return on investment of 4,400 percent! However, some business owners and marketers don’t … Continue reading Revealed: Email Marketing Tactics Experts Are Using In 2020

6 Email Marketing Trends to Drive More Sales in 2020

Val Razo — December 12, 2019 Follow @ValRazo1 Back in 1971, when the first email was sent by computer engineer Ray Tomlinson, no one could have predicted it would become an effective digital marketing strategy to interact with existing and potential customers. With the total number of 2.5 billion email users worldwide, email marketing is … Continue reading 6 Email Marketing Trends to Drive More Sales in 2020