Category Archives: Instagram Marketing

6 Ways to Use Instagram Stories to Get More Customers for Your Small Business

Amanda Strouse — January 14, 2017 — January 14, 2017 Instagram stories were launched in the beginning of August and have propelled the social media giant to another level: 600 million monthly active users, thanks mostly to its new Instagram Stories feature. Instagram is currently the second-most used social media site in the U.S. and … Continue reading 6 Ways to Use Instagram Stories to Get More Customers for Your Small Business

3 Reasons To Add Instagram To Your Marketing Playbook [Infographic]

Julie Chomiak — October 29, 2016 — October 29, 2016 With over 500 million monthly active users, Instagram has secured its place in the social media world. It is a platform for individuals and brands to post and engage with their audiences. Beyond its inherent aesthetic value, Instagram has proven to be a powerful marketing … Continue reading 3 Reasons To Add Instagram To Your Marketing Playbook [Infographic]

What marketers should know about Instagram’s latest tests and rollouts

Columnist Andrew Waber discusses new and potential changes to Instagram’s ad formats and capabilities — and what marketers should do to prepare for them. Andrew Waber on October 12, 2016   Chukcha / Shutterstock.com Much like with Facebook, the team at Instagram regularly tweaks the ad experience in a bid to improve advertiser results over … Continue reading What marketers should know about Instagram’s latest tests and rollouts