Category Archives: Instagram Marketing

Instagram Marketing for Dummies: Unique Aspects of This Social Platform

Angela Hausman, PhD July 16, 2020 Courtesy Salesforce Canada Social media marketing requires a sustained effort to reach your target marketing using their preferred channels while adapting content to fit the rules, norms, and optimization strategies that work in each platform. Adding a new social network to the mix relies on having sufficient bandwidth and … Continue reading Instagram Marketing for Dummies: Unique Aspects of This Social Platform

How and Why to Use the Paid Partnership Feature on Instagram

Brittanie Dreghorn — February 1, 2020 If you’ve been paying attention to your Instagram app these past few months you would have noticed the increased number of your favourite influencers using the ‘paid partnership’ tag on Instagram. In 2017, Instagram launched the paid partnership feature to increase the transparency on sponsored posts throughout the platform. … Continue reading How and Why to Use the Paid Partnership Feature on Instagram

Mastering Instagram Analytics to Boost Sales [Complete Guide]

Nicole Blanckenberg — March 28, 2019 Follow @https://twitter.com/NicoleBlancken — March 28, 2019 A couple of weeks ago, we reviewed the seven steps you need to follow to win at Instagram selling. But how can you know you’re killing it without a good understanding of your Instagram analytics? We so often spend all our time focusing … Continue reading Mastering Instagram Analytics to Boost Sales [Complete Guide]

Instagram Marketing for Your Business and Brands in 2019

Aashish Sharma — March 10, 2019 Follow @ineedseo — March 10, 2019 Acquired by Facebook in August 2012, Instagram is one of the most popular social networks in the world. Last June, it exceeded the billion-user mark. At first, a simple platform for sharing photos and videos with loved ones or people with similar interests, … Continue reading Instagram Marketing for Your Business and Brands in 2019

How Financial Services Influencer Marketing Strives for Authenticity on Instagram

Carolee Bennett — November 18, 2018 Follow @medialogic — November 18, 2018 As reported by ClickZ in October 2018, brands are increasing their ad spend on Instagram, which now boasts “a global community of one billion.” Financial brands are among those attracted to the image-centric social platform — and not just with ad dollars. Many … Continue reading How Financial Services Influencer Marketing Strives for Authenticity on Instagram