Tiffany Fowell — December 13, 2018 — December 13, 2018 CyberRabbit / Pixabay Social media visuals matter for more than just aesthetic reasons—93% of consumers say a product’s visual appearance plays a key role in their purchasing decisions. Since a customer’s perception of a brand is often informed by more than a single touchpoint, social … Continue reading How to Create Engaging Social Media Visuals: 5 Free Tools
Ruby Rusine — November 8, 2018 Follow @SocialSMktg — November 8, 2018 With an immense amount of contending posts online, gaining sustained social media engagement can be problematic. In just 60 seconds, a whopping 3.3 million fresh contents are being posted on Facebook alone. That is not to mention the half a million tweets on … Continue reading 7 Building Blocks to Grow Social Media Engagement for Brand Awareness
Todd Kunsman — October 25, 2018 Follow @OhSoFreshMusic — October 25, 2018 Social media is not like traditional marketing where you’re directly sending marketing messages to your customers. You can do that of course, but certainly not the most effective use of time. Rather, social media is a way to build a brand and a … Continue reading 7 Steps to Engage Your Company’s Audience On Social Media
Patrick Burns — October 23, 2018 Follow @patrickburns___ — October 23, 2018 It’s incredible that one piece of content could change your life, and business just by going viral. The questions are, does this happen by chance? Is there a science to going viral? It’s a little bit of both. Sometimes a little luck is … Continue reading How to Go Viral on Social Media
Laura Donovan — October 16, 2018 Follow @thewordpro — October 16, 2018 kropekk_pl / Pixabay Social Media has evolved from Social Networking, a way to keep in touch with friends and family, to a powerful marketing and advertising tool. If companies aren’t putting some effort into their Social Media platforms, they just aren’t staying competitive … Continue reading 4 Simple Tactics to Improve Your Social Media Efforts
While the overall numbers have peaked, there is still growth and change within categories. Greg Sterling on October 1, 2018 Use of social media and internet adoption more broadly are flat according to new data from the Pew Research Center. The organization found the percentages of users who own smartphones, use social media … Continue reading Pew: Internet adoption, social media usage have been flat since 2016
Todd Kunsman — August 3, 2018 Follow @OhSoFreshMusic — August 3, 2018 With the fast-paced moving of information on social media platforms, it is easy for your company’s social posts to be missed. Plus, the updating and changing of algorithms (looking at you Facebook) have affected the way content is seen as well. This means … Continue reading Looking to Increase Social Sharing at Your Company? Do These 4 Things Today
Even Search Marketers Investing 200% More In Social by Laurie Sullivan , Staff Writer @lauriesullivan, August 2, 2018 Despite Facebook’s woes surrounding Cambridge Analytica and fake accounts intended to influence U.S. political elections, the number of marketers spending more than half of their budget on social campaigns rose 200% in the past year. In fact, 88% … Continue reading Even Search Marketers Investing 200% More In Social
Laura Donovan — May 18, 2018 Follow @thewordpro — May 18, 2018 kreatikar / Pixabay If you haven’t noticed, Social Media is mainstream. The fun little sites for teens to share funny memes and keep in touch with friends is now a staple of life. Businesses who understand the power of Social Sites leverage the … Continue reading 8 More Reasons Businesses Need to Use Social Media
Carol Stephen — April 19, 2018 Follow @Carol_Stephen — April 19, 2018 How to Be Less Annoying on Social Media I already know what you’re thinking: Less annoying that what? Or Less annoying than whom? Before I can answer that question, we’d have to set a benchmark, right? And without knowing you personally, that would … Continue reading How to Be Less Annoying on Social Media
