Tag Archives: issues

Are revenue optimization teams the answer to alignment issues between sales and marketing?

It is more critical than ever that sales and marketing collaborate in the full sales process. Jennifer Cannon on June 6, 2019 Challenges between sales and marketing, stemming from broader organizational issues, are not uncommon. From miscommunication to mismatched data, there are plenty of frustrating problems that hinder alignment across siloed teams. A recent report … Continue reading Are revenue optimization teams the answer to alignment issues between sales and marketing? →

Web Development Issues: 7 Reasons Why Your Website Isn’t Driving Business

Web Management Guidelines

Chris London — April 25, 2019 Follow @Pixel_Pro — April 25, 2019 Is your website failing to drive business? You may be having problems with your web development. Read more here. You launched your new e-commerce website and you’re excited about the promise of increased business. You sit back and wait for the traffic to … Continue reading Web Development Issues: 7 Reasons Why Your Website Isn’t Driving Business →

IAB Tech Lab issues revised ads.txt for apps

Regulations

Barry Levine on November 30, 2018 In May 2017, the Interactive Advertising Bureau (IAB) Tech Lab launched ads.txt, a text file that indicates the verified sellers of web site ad inventory. On Friday, the Tech Lab released a beta of its Authorized Sellers for Apps (app-ads.txt) specification, based on feedback to the mobile spec unveiled … Continue reading IAB Tech Lab issues revised ads.txt for apps →

5 Common Issues in the First Year of Business and How to Avoid Them

Management Skills

Chris Smith — October 8, 2018 Follow @officialsilb — October 8, 2018 It’s no news to any entrepreneur that the first year of business is a tough one. Navigating the ups and downs of being a business owner can be difficult but also incredibly rewarding. With the 5.7 million SMEs that exist in the UK, … Continue reading 5 Common Issues in the First Year of Business and How to Avoid Them →

Forrester issues first Wave report on Experience Optimization

Customer Experience

Adobe takes top ranking for platforms that combine testing, behavioral targeting and recommendation engines. Barry Levine on June 28, 2018 “Experience optimization” is one of those terms that seems to cover almost everything. Since everyone agrees that customer experience is the key to a brand’s success these days, wouldn’t optimizing that involve every marketing … Continue reading Forrester issues first Wave report on Experience Optimization →

Report Shows 83% Of Websites Have Issues

Reports

Report Shows 83% Of Websites Have Issues by Laurie Sullivan @lauriesullivan, June 20, 2018 Every millisecond counts when a webpage loads in a browser window — yet nearly 83% of websites have issues that slow them down, according to a study released Wednesday. SEMrush performed site audits and created performance reports by analyzing 150,000 random … Continue reading Report Shows 83% Of Websites Have Issues →

Cold Email Template Issues: Are You Still Using These Stale Tactics?

Email Marketing Tools

Justin McGill — April 16, 2018 — April 16, 2018 Using a cold email template that’s outdated and overused won’t help you. Predictable Revenue was a book written 6 years ago, about stuff they were actually doing 10 years ago. It doesn’t work anymore. Are you still using these stale tactics? We’ve rounded up the … Continue reading Cold Email Template Issues: Are You Still Using These Stale Tactics? →

Addressing Performance Issues

Performance Management

Dave Brock — March 26, 2018 Follow @davidabrock— March 26, 2018 Managers are responsible for maximizing the performance of the people on their team. It seems such a simple and obvious observation, but one that doesn’t seem to be executed. Many managers struggle with understanding this, some retort, “My job is to make the numbers!” … Continue reading Addressing Performance Issues →

How To Fix User Experience (UX) Issues Before They Cost You Customers

User Experience

Aaron Agius — November 21, 2017 Follow @IAmAaronAgius — November 21, 2017 Stock photo User experience (UX) is arguably the most important component of a website or app. Nielsen Norman Group explains that it impacts every single element, and factors in heavily to a user’s perception of a brand. This affects everything from engagement and … Continue reading How To Fix User Experience (UX) Issues Before They Cost You Customers →

7 SEO Issues That Plague Magento Sites (And How To Fix Them)

SEO Mistakes

By Pratik Dholakiya November 15th, 2017 Magento is a powerful e-commerce platform, but it’s certainly not without its SEO problems. Here are a few of the most common issues I run into with Magento sites. Let’s talk about how to fix them. 1. Default Title Tags By default, Magento uses the product name as the … Continue reading 7 SEO Issues That Plague Magento Sites (And How To Fix Them) →