The IAB Diligence Platform allows digital advertisers and publishers to vet SSPs and DSPs for compliance in an increasingly regulated space. Chris Wood on February 1, 2024 This week, IAB launched a new tool for standardizing privacy practices in digital advertising. The IAB Diligence Platform was created in partnership with privacy compliance company SafeGuard Privacy. … Continue reading IAB launches new privacy compliance tool
Category Archives: Regulations
The FTC is investigating Microsoft, Amazon and Alphabet’s investments into AI startups
The FTC is investigating Microsoft, Amazon and Alphabet’s investments into AI startups The companies have 45 days to respond to the agency. Pranav Dixit Updated Fri, Jan 26, 2024 The FTC is investigating Microsoft, Amazon and Alphabet’s investments into AI startups The Federal Trade Commission is launching an inquiry into massive investments made by … Continue reading The FTC is investigating Microsoft, Amazon and Alphabet’s investments into AI startups
EU digital chief advocates for AI Act, countering Macron’s critique
EU digital chief advocates for AI Act, countering Macron’s critique Maxwell William / Last Updated: Dec 29, 2023 Margrethe Vestager, the EU’s competition and digital chief, has staunchly defended the bloc’s groundbreaking law on artificial intelligence, the AI Act, asserting that it will foster “legal certainty” for tech startups working with AI technologies. This … Continue reading EU digital chief advocates for AI Act, countering Macron’s critique
Terms Of The SERP
Terms Of The SERP by Laurie Sullivan , Staff Writer @lauriesullivan, December 22, 2023 A new search engine results page (SERP) is coming, and it will require a new advertising model. Some expect that to happen in 2024. When it comes to changes this year, “the waning power of the search engine results page might loom … Continue reading Terms Of The SERP
Meta’s new legal strategy: calling the FTC’s actions unconstitutional
By Chris Stokel-Walker November 30, 2023 The Federal Trade Commission (FTC) has been behind some of the most eye-watering fines and censures of big tech companies in the last few years. But now arguably the biggest big tech company of them all is seeking to get its own back—by petitioning a court to declare … Continue reading Meta’s new legal strategy: calling the FTC’s actions unconstitutional
Look to GDPR to Predict the Future of AI in Europe
Look to GDPR to Predict the Future of AI in Europe Gary Dempsey / Nov 13, 2023 The promise of the worldwide artificial intelligence market is staggering, and Europe, with its 450 million consumers, is a location for American tech companies wishing to tap into the opportunity. While Europe has adopted GDPR as a … Continue reading Look to GDPR to Predict the Future of AI in Europe
AdMob policy update: Indirect monetary items can be offered as rewards
Marketers can now implement incentives like discounts, loyalty points, and complimentary shipping in their ad units to improve engagement. Nicola Agius on October 11, 2023 Google AdMob is updating its ads that offer reward policies to include indirect monetary items. From 31 October 2023, the Policies for Ads that Offer Rewards will become the Policies … Continue reading AdMob policy update: Indirect monetary items can be offered as rewards
EU seeks feedback on potential regulation of Microsoft and Apple services
EU seeks feedback on potential regulation of Microsoft and Apple services Radek Zielinski / Oct 10, 2023 The European Union is actively investigating whether several key services from tech giants Microsoft and Apple should fall under the bloc’s new Digital Markets Act (DMA), which aims to increase competition in the digital sector. According to … Continue reading EU seeks feedback on potential regulation of Microsoft and Apple services
In A Blow To Big Tech, Many Americans Think Regulation Is A Good Idea
In A Blow To Big Tech, Many Americans Think Regulation Is A Good Idea by Laurie Sullivan , Staff Writer @lauriesullivan, September 20, 2023 In the midst of one of the biggest tech trials — Google vs. the U.S. government, which got underway last week — 60% of Americans participating in a survey believe companies such … Continue reading In A Blow To Big Tech, Many Americans Think Regulation Is A Good Idea
Tru Optik Co-Founder Launches Swanston Labs
Tru Optik Co-Founder Launches Swanston Labs by Laurie Sullivan @lauriesullivan, August 3, 2023 The former co-founder and CEO of Tru Optik — which was acquired by TransUnion in 2020 — plans to once again disrupt the convergence of advertising, media, entertainment, technology, and commerce with a new venture he calls Swanston Labs (SL). Andre Swanston says … Continue reading Tru Optik Co-Founder Launches Swanston Labs