Category Archives: Pinterest Tools

3 Big Changes Pinterest Has Made Which Might Change Your Strategy

John Lincoln — May 22, 2020 Since its launch in 2010, Pinterest has amassed more than 320 million monthly active users globally, becoming a force to be reckoned with in the social media world. In fact, it recently surpassed Snapchat and is now the third-largest social network in the U.S. But unlike other popular sites … Continue reading 3 Big Changes Pinterest Has Made Which Might Change Your Strategy

Pinterest boosts ability to ‘Shop’ for in-stock home decor and fashion products

The company says more users are engaging with shopping on Pinterest and traffic to retailers has more than doubled in the past year. Ginny Marvin on April 7, 2020 at 2:55 pm Pinterest rolled out several commerce marketing updates for the app on Tuesday, designed to make product discovery easier. Shop from. Users can find in-stock … Continue reading Pinterest boosts ability to ‘Shop’ for in-stock home decor and fashion products

Pinterest rolls out new commerce features for retailers as search volume climbs

Upgrades include the new Verified Merchant Program, new conversion reporting opportunities, and updates to Catalogs and dynamic retargeting. Taylor Peterson on March 26, 2020 Retailers on Pinterest will now have more ways to be discovered as the platform introduces new shopping features aimed at bringing products to where users are most likely to shop. Pinterest … Continue reading Pinterest rolls out new commerce features for retailers as search volume climbs

Pinterest debuts AR feature that lets users try on lipstick before buying

Brands that are part of the initial rollout include Estée Lauder, Sephora, bareMinerals, Neutrogena, L’Oreal, NYX Professional Makeup, YSL Beauté, Lancôme, and Urban Decay. Taylor Peterson on January 28, 2020 at 9:00 am Pinterest has launched ‘Try On” – a new augmented reality (AR) feature that enables users to virtually try on various lipstick shades … Continue reading Pinterest debuts AR feature that lets users try on lipstick before buying

Pinterest launches Pinterest Shop for small businesses that make and sell products

The new feature launched with 17 small businesses. Taylor Peterson on November 25, 2019  In advance of Small Business Saturday (Nov. 30) and the holiday shopping season, Pinterest has launched Pinterest Shop – a new dashboard curated by Pinterest that showcases the profiles and products of small businesses in an Etsy-style fashion. Shop currently includes … Continue reading Pinterest launches Pinterest Shop for small businesses that make and sell products