Category Archives: Voice Search

What Consumers Do After A Voice Search And Other Data

What Consumers Do After A Voice Search And Other Data by Laurie Sullivan , Staff Writer @lauriesullivan, April 27, 2018 Marketers know consumers are warming up to voice search on a variety of devices — but they might not know the most frequent action they take after conducting a search through voice on either a smartphone, … Continue reading What Consumers Do After A Voice Search And Other Data →

How AI and Voice Search Will Impact SEO in 2019 and Beyond

Voice Search

George Beall — April 23, 2018 Follow @GeorgePBeall— April 23, 2018 Search engine optimization (SEO) is a huge part of any marketing strategy. It brings long-term results and drives consumers to your business. It can help you get the word out about your company and reach consumers who didn’t even know you were exactly what … Continue reading How AI and Voice Search Will Impact SEO in 2019 and Beyond →

More Than 70% Of Consumers Have Never Used Voice Search To Make A Purchase

Voice Search

More Than 70% Of Consumers Have Never Used Voice Search To Make A Purchase by Laurie Sullivan @lauriesullivan, April 23, 2018 People who embrace voice search aren’t using it to shop. Some 71.5% say they have never used voice search to make a purchase. This marks a sharp reversal from findings in a survey conducted … Continue reading More Than 70% Of Consumers Have Never Used Voice Search To Make A Purchase →

Optimize for voice search by keeping it short and to the point

Voice Search

Contributor Dave Davies explains the many layers and aspects of Google Voice Search and how to optimize your content for it. Dave Davies on March 14, 2018 OK, Google … how do I optimize for voice search? Ask that question and you’ll discover even Google doesn’t know but is trying to learn. For those … Continue reading Optimize for voice search by keeping it short and to the point →

Riding The Voice Wave

Voice Search

Riding The Voice Wave by Mike Dougherty , Op-Ed Contributor, March 8, 2018 Ever since the dawn of science fiction, people have been fascinated by the idea of talking with computers — think Knight Rider, Star Trek and HAL 9000 from 2001: A Space Odyssey. With the development of speech technology, VXML and voice applications, … Continue reading Riding The Voice Wave →

Voice Search: Why You Need To Listen To Google On This One!

Voice Search

Navneet Kaushal — February 22, 2018 Follow @navneetkaushal — February 22, 2018 A decade ago, voice activated devices were just a figment of some wild scientist’s imagination. But in the world of technology, anything can happen in 10 years. And it did. Voice recognition systems, voice activated devices, and virtual assistants have revolutionized the world. … Continue reading Voice Search: Why You Need To Listen To Google On This One! →

What 3,000 voice search queries tell us about the ‘Voice Search Revolution’

Voice Search

Do you think voice search is the next “big thing” digital marketers need to watch for? Contributor Bryson Meunier isn’t so sure and feels there are limited marketing opportunities, based on his research. Bryson Meunier on February 9, 2018 You may have heard a voice search revolution is upon us. It seems a new article pops … Continue reading What 3,000 voice search queries tell us about the ‘Voice Search Revolution’ →

People More Comfortable With Voice Search In Public Places

Voice Search

People More Comfortable With Voice Search In Public Places by Laurie Sullivan @lauriesullivan, January 29, 2018 The barrier to using voice search or commands in a public place seems to be falling. While more than half — at 60% — of people who use voice search do so at home, many have become less inhibited … Continue reading People More Comfortable With Voice Search In Public Places →

Voice search in retail: Evolving the customer experience

Voice Search

Contributor Steve Tutelman explains how voice search is bringing marketers closer to the customer. Steve Tutelman on January 17, 2018 Voice search stands to live at the heart of how retail marketers guide the customer experience into the future. Behind every voice query lies data riper with real-time intent and context than perhaps any … Continue reading Voice search in retail: Evolving the customer experience →

Voice search: Content may be king, but context is queen in the new voice-first world

Voice Search

Yext VP of Industry Insights Duane Forrester discusses his new e-book, “How Voice Search Changes Everything,” and what marketers can do to adapt and compete. Michelle Robbins on November 16, 2017 In 2016, Google said that 20 percent of all mobile queries were voice searches. Since that time, the number of virtual assistants in … Continue reading Voice search: Content may be king, but context is queen in the new voice-first world →