Tag Archives: Designing

Designing Email for Visually Impaired Subscribers

Kevin George — November 8, 2019 Follow @imkevin_monk At least 2.2 billion people are suffering from visual impairment or blindness. However, with the medical and technological advancements, they have been able to use computers, tablets, and smartphones. Adaptive technologies like screen readers, magnifiers, eye-tracking, joysticks, and sip-and-puff technology have made it even more accessible for … Continue reading Designing Email for Visually Impaired Subscribers

Designing for Conversion—The Power of a Good Landing Page

Designing for Conversion—The Power of a Good Landing Page

Designing for Conversion—The Power of a Good Landing Page pixabay Within the framework of digital marketing, conversion centered design (CCD) is a term applied to the practice of designing a web page with the goal of motivating visitors to take a specific action. CCD is focused on increasing conversions by using various triggers and design … Continue reading Designing for Conversion—The Power of a Good Landing Page

Designing for Mobile Users – 9 Considerations for Your Website

Antonia Hite — April 5, 2019 — April 5, 2019 Mobile website traffic is increasing each year, and now encompasses over 50% of traffic worldwide. For our professional services and B2B audience, mobile traffic accounts for 20-30% of website traffic, and this percentage is growing. The rise of mobile browsing makes it ever important to … Continue reading Designing for Mobile Users – 9 Considerations for Your Website