Category Archives: eCommerce Platforms

Braze for Commerce will deliver personalization powered by first-party data

Braze has released a set of solutions to help retail and e-commerce brands leverage zero- and first-party data in a no-code environment. Kim Davis on March 28, 2022 Customer engagement platform Braze has announced a new package of products under the name Braze for Commerce. Aimed at retail and e-commerce brands, Braze for Commerce seeks … Continue reading Braze for Commerce will deliver personalization powered by first-party data

Fueled by the Pandemic, ‘New Normal’ for E-Commerce is Hybrid Cloud

Lex Boost July 28, 2021 The COVID-19 pandemic was a feast or famine season for many American businesses. From retailers to restaurateurs, some were forced to shut their doors permanently while others celebrated record sales. What set certain companies up for success while others fell behind? One word: e-commerce. By the end of 2020, no … Continue reading Fueled by the Pandemic, ‘New Normal’ for E-Commerce is Hybrid Cloud

Scalability in E-commerce With PIM (Product Information Management)

Peter Navarro May 14, 2021 E-commerce overtakes itself almost every day. This is how dynamic the various trends and developments are. Sooner or later, e-tailers have to deal with expansion, (time and again) new sales channels and growing customer needs. The all-important question is: How should your own online shop be optimized and scaled? The … Continue reading Scalability in E-commerce With PIM (Product Information Management)