Category Archives: Social Media Strategies

10 Simple & Effective New Things To Try On Social Media In 2019 For Success

Dhariana Lozano — February 26, 2019 Follow @DhariLo — February 26, 2019 Here’s a list of simple and effective things you can try on social media in 2019! 1. Ephemeral content I think disappearing content or content that is only temporarily available will be big in 2019. It will give followers an extra reason to … Continue reading 10 Simple & Effective New Things To Try On Social Media In 2019 For Success

4 Tips for Selling a B2C Social Media Strategy to Your B2B Company

Mike Schaffer — December 20, 2018 Follow @https://twitter.com/echofactory — December 20, 2018 In the day-to-day, B2B and B2C companies can seem worlds apart — but on social media (even though B2C companies are having most of the fun), B2B companies have every opportunity to make up a lot of ground. If you’re a B2B marketing … Continue reading 4 Tips for Selling a B2C Social Media Strategy to Your B2B Company

Back to basics: Measuring your social media efforts with unique acquisition channels

Segregating paid, organic and social activity in analytics clarifies the activity that drives which type of conversion. Alan K’necht on December 4, 2018   Most organizations are spending a considerable amount of money and resources on their social media marketing efforts. These efforts generally take the form of three types of effort – organic, paid … Continue reading Back to basics: Measuring your social media efforts with unique acquisition channels