by Lori SoardAugust 6, 2016 Building trust with your readers can be difficult. In most cases, you are marketing to people who don’t really know you and have no reason to trust you. It’s important to gain the trust of your readers if you want them to believe what you have to say. It is … Continue reading 6 Ways to Build Trust with Your Readers & Turn Them into Customers
by Methma AtapattuAugust 16, 2016 It is needless to say that an online shopper is different from an offline shopper in various ways. As an online marketer, it is vital that you are aware of what makes online customers different from offline customers, and how to cater to them. Similar to the general stages of … Continue reading How to Cater to Your Online Customers’ Needs
by Larisa Bedgood Follow @https://twitter.com/DataMentorsAugust 8, 2016 Ecommerce sales continue to grow, generating over $ 300 billion in sales in the US alone last year. However, online shopping is generally an impersonal experience with lower levels of engagement as compared to the in-store experience. Unlike walking into a brick-and-mortar retail location where a shopper can … Continue reading Only 1 in Every 4 Retail Customers Complete Their Online Purchase – How to Improve Conversions
August 3, 2016 One marketing strategy has the power to more than triple your chances of making a sale, and that strategy is called the upsell. Upselling involves selling a more expensive version of a product or service a customer is in the midst of buying or has already purchased, as well as offering add-ons … Continue reading Leveraging Your Website to Upsell to Current Customers
by Adam Wesolowski August 1, 2016 Follow @adam_wesolAugust 1, 2016 Running a business means finding new customers and convincing them to buy from you repeatedly. But creating a loyal customer base is not a simple task. The following techniques will make it easier. eCommerce is a crowded part of online business with huge competition, so … Continue reading 9 Ways to Retain eCommerce Customers
by Adam Frankel August 1, 2016 Follow @FrankelInteractAugust 1, 2016 Millennials make up a large percentage of shoppers. The more insights a brand gathers about millennials and about their purchasing habit, the better it leverages them. In this article, we’ll have a look at stats related to millennials and deduce actionable insights from them. This … Continue reading Why Understanding Millennial Customers is Crucial for Brands
How do you keep your customers coming back? By gathering meaningful insights about them. Columnist Jordan Elkind outlines three ways to use customer intelligence to increase retention. Jordan Elkind on August 1, 2016 As a marketer, you are more accountable for driving growth than ever before. As part of your growth strategy, you put … Continue reading The secret to intelligent growth: Know your customers
by Leana Yang July 27, 2016 Follow @burstsmsJuly 27, 2016 Happy customers help businesses thrive. Keeping your customers in that prime happiness zone, however, can get quite pricey. That’s why it’s important to focus on smaller incentive campaigns, which you can manage more consistently. This is where my favorite user engagement tool comes in – … Continue reading Keep Customers Happy, and Increase Your Engagement Levels With SMS
by Paul Morris July 25, 2016 Follow @SuperbDigitalJuly 25, 2016 Before we start this ultimate guide on how to attract more customers, I’m going to caveat that statement. By saying we’re going to look at getting more customers of the kind you want and not the type that you don’t. Often when we speak to … Continue reading The Ultimate Guide: How To Get More Customers
by Anna Kachur July 24, 2016July 24, 2016 If you haven’t been living under a rock in the last week (and even if you have) you must’ve heard people obsessively talking about this new game called Pokemon Go. Nintendo’s latest breakthrough and one of the most talked about trends after Game of Thrones, this game … Continue reading Get Customers with Pokemon Go #Gottacatchemall
