BusinessVibes December 31, 2014 For all the entrepreneurs who are running or launching a startup business, now it is the time for you to think strategically about new business opportunities or joint ventures for next year. Scheduling some time to attend conferences and business events with inspirational figures or likeminded professionals is always a smart … Continue reading 8 Best Conferences and Events for Entrepreneurs in 2015
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5 Best Practices You Can Use to Get Your Pins Found in Pinterest’s Smart Feed
Azure Collier December 31, 2014 If you’re a regular Pinterest user, you’ve noticed some recent changes in the Pinterest feed. Pinterest has introduced an algorithm — known as the smart feed — that has changed the way content is displayed for users. Instead of seeing a stream of chronological content from the people you follow, … Continue reading 5 Best Practices You Can Use to Get Your Pins Found in Pinterest’s Smart Feed
The 14 Best Marketing Infographics of 2014
VerticalResponse December 31, 2014 Everyone loves a good infographic. They combine visually attractive design with useful tips, fascinating statistics, and other information that’s actionable and easy to digest. What’s more, they’re tailor-made to be shared, forwarded, tweeted and pinned! With 2014 nearly over and 2015 almost here, we’re turning back the clock to take another … Continue reading The 14 Best Marketing Infographics of 2014
Pinterest Versus Instagram: Which One is Best For Your Brand?
Shelley PringleDecember 30, 2014 I recently spoke with the director of marketing for a popular food brand who told me her organization was debating the pros and cons of Pinterest versus Instagram. She’s not alone. Whether you work for a large or small company, this debate is important for your brand. Pinterest and Instagram are … Continue reading Pinterest Versus Instagram: Which One is Best For Your Brand?
What We Can Learn From Some of 2014’s Best Digital Marketing Campaigns
ZOG DigitalDecember 29, 2014 We’ve compiled some of some of the best digital marketing campaigns from 2014 to demonstrate the key principals to developing effective content online. These lessons can be applied to any content medium to help increase engagement and exposure. Use Cross-Channel Promotions Chipotle has done an excellent job of remaining active across … Continue reading What We Can Learn From Some of 2014’s Best Digital Marketing Campaigns
Best Practice Pros: How The NFL Scores Big In Email
Contributor Steve Dille shares insights on how America’s top sports league uses email to deepen fan engagement. Steve Dille on December 29, 2014 at 1:13 pm In our earlier profiles of email marketers that can serve as solid prototypes for other businesses, we dissected LinkedIn and Groupon: one a social media community, the other a … Continue reading Best Practice Pros: How The NFL Scores Big In Email
The 10 Best Time-Saving Tools Of 2014
Lisa Furgison December 30, 2014 Every business owner wants to save time. After all, time is money. In this modern world, apps and other online tools can help you get the most out of your workday. However, there are more than 1.3 million apps in Apple’s App Store and another 1.3 million in Google’s Play … Continue reading The 10 Best Time-Saving Tools Of 2014
10 Twitter Chat Best Practices to Build Brand Awareness and Drive Sales
Tracey Wallace December 29, 2014 The amount of time, effort and research that can go into building marketing strategies for your ecommerce business may seem intimidating. Before you get too bogged down in the details of which social platforms produce the highest conversions for your store or which product photo editing technique produces the most … Continue reading 10 Twitter Chat Best Practices to Build Brand Awareness and Drive Sales
SEO Copywriting Best Practices For 2015
Jasmine Henry December 28, 2014 2014 was another fast-paced year in the world of SEO. From the new preference towards SSL-encrypted (HTTP) websites to the destruction of Google authorship, there was no end to the surprises. The year included at least 3 major updates to the Panda algorithm, changes to local search, and a … Continue reading SEO Copywriting Best Practices For 2015
The Best And Worst Branding Of 2014
Plus: The year’s top essays and stories on branding Editor: Suzanne LaBarre Great branding is more than a logo. It’s more than a list of acceptable fonts, too, or even some 100-page PDF containing everything from measurements on proper margins to deep verb-subject-adjective explorations on writing the proper “voice.” Great branding is really the … Continue reading The Best And Worst Branding Of 2014