by Emelina Spinelli Follow @ecspinelliSeptember 2, 2016 Everyone that I know that has gone into business always asks… “but how do I find the money to do this!?” Seriously, there are a million other things that you’re going to run into that is probably more important than finding the money to start your new business—especially … Continue reading 12 Badass Ways to Fund Your Business Idea
by Aaron Agius Follow @IAmAaronAgiusSeptember 1, 2016 We’re all too emotional…at least when it comes to our decisions. People buy, or act for emotional reasons, then seek logic to justify that decision. Emotion. Logic and reason. You need both. But many businesses often forget that. They think it’s a choice. And they often opt for … Continue reading 10 Ways to Use Emotion to Drive Action on Your Website
by Thomas Stocks Follow @VarnMediaAugust 31, 2016 Mobile marketing is big business, and its only going to become more important. With people spending so much time on their smartphones and tablets, the online marketing industry is seeing a marked shift towards providing content aimed at mobile users, with video becoming the most powerful tool. Views … Continue reading 5 Ways You Can Use Video More Effectively In Your Mobile Marketing
by Young Entrepreneur Council Follow @YECAugust 30, 2016 What is your company doing to take advantage of Snapchat’s marketing potential and why? 1. Sponsor Geofilters at Area Networking Events As a storytelling agency, we’ve used the platform to help others broadcast their message by sponsoring Geofilters at networking events. The filters are super easy for … Continue reading 11 Ways Your Business Can Take Advantage of Snapchat’s Marketing Potential
Columnist John Donnelly discusses the role that social media plays in travelers’ planning, experience and evaluation and explains how hotel marketers can use this channel to better serve guests. John Donnelly III on August 30, 2016 For the modern traveler, planning a trip is a lot more involved than packing a suitcase. The prominence of … Continue reading 3 ways social intelligence shapes hospitality marketing
by Suzanne Stock Follow @https://twitter.com/marketscanAugust 28, 2016 According to The Radicati Group, in 2013, the majority of email traffic came from business email, which accounted for over 100 billion emails sent and received per day. By the end of 2017, it is expected that business email will account for over 132 billion emails sent and … Continue reading 4 Simple Ways to Personalize Your B2B Email Marketing Campaign
by Maddie CaryAugust 27, 2016 Let’s just say what everyone is thinking but doesn’t admit – doing optimizations in big build AdWords accounts is a huge pain. Making sure things are implemented both efficiently and consistently across all campaign categories and checking that every little nook and cranny is covered can lead PPC marketers to … Continue reading 4 Ways to Scale AdWords Optimization in Big Accounts
by Andy Beohar Follow @sevenatomsbuzzAugust 26, 2016 For eCommerce marketers, there are plenty of avenues through which to reach and engage a larger customer base—but many of these come with a hefty price tag. Leveraging content as part of your eCommerce marketing strategy can boost your exposure and increase conversions, while protecting your budget and … Continue reading 8 Smart Ways to Leverage Visual Content in Your Ecommerce Marketing Strategy
by Erin Dore MillerAugust 26, 2016 We know a lot of people that are currently either looking for new opportunities or preparing to begin a job search. Whether you’re in the market for a new job or not, we recommend thoroughly reviewing your profile a few times a year. If you are focused on pursuing … Continue reading 4 Ways to Review Your Profile in Case of an Opportunity
by Erin SaginAugust 23, 2016 As a kid, I despised the very idea of “couponing”. When I complained that I was bored, my mom often put me to work with coupon books. I spent hours poring through them identifying products we used, clipping out the offers and organizing them alphabetically. The only thing worse than … Continue reading 11 Ways to Save Money In Your PPC Account [Checklist]
