Category Archives: Career Development

3 strategies for keeping your marketing job in the age of AI

Tools powered by artificial intelligence don’t care whether they replace you. So, here are three spaces they can’t fill — at least not for a while. Barry Levine on August 14, 2017   Artificial intelligence-based marketing tools can now learn, predict, personalize, strategize, make decisions, take action, provide insights and create content. So, what can … Continue reading 3 strategies for keeping your marketing job in the age of AI

8 Skills All Digital Marketing Employees Should Have if They Want to Get Hired

Eric Samson — July 10, 2017 Follow @ericbsamson — July 10, 2017 Free-Photos / Pixabay It can’t be overstated: finding good employees in the digital marketing sector is becoming increasingly more difficult. There is a noticeable and prevalent skills gap between entry level job requirements and entry level candidate’s knowledge and experience. According to Marketing … Continue reading 8 Skills All Digital Marketing Employees Should Have if They Want to Get Hired

Vintage Italia’s CMO credits his father with being the most influential person in his career

Get to know Vintage Italia’s CMO, Adam Cohen. Amy Gesenhues on July 7, 2017   As the CMO for Vintage Italia, Adam Cohen oversees marketing, strategic partnerships and events for the brand’s Pasta Chips and Pasta Bow Ties product lines. His latest marketing initiative is a collaboration between Vintage Italia’s Pasta Bow Ties and Tipsy … Continue reading Vintage Italia’s CMO credits his father with being the most influential person in his career

6 Reasons to Interview for a Job Every Year Even if You Are Happy With Your Current One

Victoria Heckstall — June 1, 2017 Follow @wahmjourney91— June 1, 2017 It may seem crazy to interview for another job when you love the job you’re already in. This isn’t about giving up a dream job it’s about keeping your career moving forward. It’s easy to get comfortable when you like the job you’re in, … Continue reading 6 Reasons to Interview for a Job Every Year Even if You Are Happy With Your Current One

How to Find the Right Career Opportunity Based on What Kind of Digital Marketer You Are

Mark Miller — May 30, 2017 Follow @MMtwopointfive— May 30, 2017 Today’s varied, multifaceted digital marketing environment has produced professionals that come in a variety of forms and flavors. Some are compelled to become flexible, multitalented marketers by necessity. Like a Swiss Army Knife, they’re ready to take almost any job (even if they’re not … Continue reading How to Find the Right Career Opportunity Based on What Kind of Digital Marketer You Are